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    This document discusses strategic alliances, mergers and acquisitions as corporate strategies. It provides examples of strategic alliances between Disney and Pixar, and Spotify and Uber. Merger examples include Exxon and Mobil, and Pfizer and Wyeth. Acquisition examples are Google acquiring YouTube, Kraft acquiring Cadbury, and Facebook acquiring WhatsApp. The benefits of these strategies include strengthening competitive position, entering new markets, learning new capabilities, and reducing costs.

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    Mergers and acquisitions

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    This document discusses strategic alliances, mergers and acquisitions as corporate strategies. It provides examples of strategic alliances between Disney and Pixar, and Spotify and Uber. Merger examples include Exxon and Mobil, and Pfizer and Wyeth. Acquisition examples are Google acquiring YouTube, Kraft acquiring Cadbury, and Facebook acquiring WhatsApp. The benefits of these strategies include strengthening competitive position, entering new markets, learning new capabilities, and reducing costs.

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    22 views12 pages

    Mergers and Acquisitions

    Uploaded by

    fexax74446
    This document discusses strategic alliances, mergers and acquisitions as corporate strategies. It provides examples of strategic alliances between Disney and Pixar, and Spotify and Uber. Merger examples include Exxon and Mobil, and Pfizer and Wyeth. Acquisition examples are Google acquiring YouTube, Kraft acquiring Cadbury, and Facebook acquiring WhatsApp. The benefits of these strategies include strengthening competitive position, entering new markets, learning new capabilities, and reducing costs.

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    © All Rights Reserved
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    of 12

    Corporate Strategy: Strategic

    Alliances and Mergers and


    Acquisitions
    Chapter 9
    Strategic Alliances

    Disney + Pixar
    Strategic Alliances: Some Examples

    Spotify + Uber
    Strategic Alliances: Some Examples

    NUMMI (New United Motor


    Manufacturing Inc.)
    Advantages of Strategic Alliances
    ▪ Strengthen competitive position
    ▪ Enter new markets
    ▪ Hedge against uncertainty
    ▪ Access critical complementary assets
    ▪ Learn new capabilities
    Mergers: Some Examples

    Exxon + Mobil
    Mergers: Some Examples

    Pfizer + Wyeth
    Why do companies merge?
    ▪ Reduction in competitive intensity
    ▪ Lower costs
    ▪ Increased differentiation
    Acquisitions: Some Examples

    Google + YouTube
    Acquisitions: Some Examples

    Kraft + Cadbury
    Acquisitions: Some Examples

    Facebook + WhatsApp
    The build, borrow, or buy framework?

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