LAUNDRY

&DRY-
CLEANING
BUSINESS
 1. GENERAL DESCRIPTION OF THE COMPANY

Name of the Company: Clean That Fabric 

Type of Business: Laundry and Dry-Cleaning Services
Hours of Operations: 9AM-9PM - Weekdays, 7AM-9PM - Weekends
Location: Anywhere in close proximity to the universities in Vancouver.
Services Provided:
 Dry cleaning
 Laundry services
 Ironing and pressing
 Alterations and repairs
 Pickup and delivery
 Specialty cleaning
 Stain removal
 Linen Services
 To make our customers' lives
easier by providing efficient and
MISSION OF THE reliable cleaning services while
COMPANY prioritizing their satisfaction
and maintaining a commitment
to environmental sustainability.
 To provide high-quality laundry
and dry-cleaning services with
exceptional customer service
VISION OF THE and competitive pricing, and to
COMPANY
establish a loyal customer base
in the local community.
 2. CONDUCTING AN ENVIRONMENTAL (PESTEL) ANALYSIS

Political:
 Compliance with regulations and laws for the disposal of chemicals and waste
materials used in cleaning.
 Tax policy and trade agreement changes

Economic:
 The disposable income of consumers.
 Inflation rates and economic conditions.
 2. CONDUCTING AN ENVIRONMENTAL (PESTEL) ANALYSIS

Social:
 Changes in fashion trends and styles.
 The business can be impacted by consumer awareness and preferences for eco-
friendly and sustainable cleaning methods.

Technological:
 Advancements in cleaning technology and automation can improve the efficiency and
speed of the cleaning process but may require significant investments in equipment
and training.
 Digital marketing and online booking systems can also provide opportunities for the
business to reach and engage with customers.
 2. CONDUCTING AN ENVIRONMENTAL (PESTEL) ANALYSIS

Environmental:
 Regulations and public pressure for sustainability.
 Climate change and extreme weather events

Legal:
 Compliance with health and safety regulations
 Employment laws and regulations
 3. CONDUCTING A SWOT ANALYSIS

Strengths:
 Experienced and trained staff members who can
provide high-quality cleaning services.
 A convenient and accessible location that is
easily accessible to customers.
 The ability to provide a range of cleaning
services, including washing, drying, ironing, and
dry-cleaning.
 The ability to provide personalized services and
build strong relationships with customers.
 The potential to expand the business through
franchising or opening additional locations.
 3. CONDUCTING A SWOT ANALYSIS

Weaknesses:
 High initial start-up costs for equipment and
supplies.
 Competition from other laundry and dry-
cleaning businesses in the area.
 Dependence on a limited customer base that
may have seasonal fluctuations.
 Potential negative impacts on the environment
through the use of chemicals and energy for
cleaning.
 3. CONDUCTING A SWOT ANALYSIS

Opportunities:
 The potential to expand the business through
partnerships with hotels, restaurants, and other
businesses that require laundry and dry-cleaning
services.
 The potential to offer online booking to increase
convenience for customers.
 The potential to offer additional services such as
rental services.
 3. CONDUCTING A SWOT ANALYSIS

Threats:
 Economic downturns that could decrease the
demand for laundry and dry-cleaning services.
 The emergence of new competitors or changes in
consumer preferences that could decrease
demand for traditional laundry and dry-cleaning
services.
 Changes in regulations related to the use of
chemicals and waste disposal that could increase
costs or restrict operations.
 Increasing costs of supplies and equipment due
to inflation issues.
 4. FORMULATING THE GROWTH STRATEGIES

 Partner with other businesses: Develop partnerships with hotels, restaurants, and
other businesses that require laundry and dry-cleaning services to increase revenue
and reach a wider customer base.
  
 Franchise or open additional locations: Consider franchising the business or
opening additional locations to expand the reach of the business.
 
 Invest in technology and automation: Investing in technology and automation,
such as digital marketing tools, automated cleaning equipment, and customer
relationship management (CRM) systems, can increase efficiency and productivity,
freeing up time and resources for growth and expansion.
 
 Leverage customer loyalty: Develop a loyalty program to reward repeat customers
and incentivize referrals to new customers, which can help increase customer
retention and attract new business.
 5. ORGANIZATION CHART OF THE COMPANY AND ITS RATIONALE

Cleaning Staffs

Operations Customer Service

Owner/CEO
Manager Representative

Rationale: Delivery Driver

The owner/CEO is responsible for overall management and strategic
planning of the business. The operations manager is responsible for the
day-to-day operations, including laundry and dry-cleaning processes,
scheduling, quality control, and customer service. The customer service
representative is responsible for interacting with customers and processing
orders, while the cleaning staffs are responsible for the actual laundry and
dry-cleaning processes. The delivery driver is responsible for picking up and
delivering orders.
 6. A BRIEF HR ASSESSMENT

(a) Human Resource Inventory:

 
• Owner/Manager: Experienced in managing a small business, with strong
leadership skills, and knowledge of the laundry and dry-cleaning industry.
• Operations Manager: Experienced in managing the day-to-day operations
of a laundry and dry-cleaning service, with knowledge of laundry and dry-
cleaning processes, scheduling, and quality control.
• Customer Service Representative: Strong communication and customer
service skills, with experience in retail or customer-facing roles.
• Cleaning Staffs: Experienced in operating laundry and dry-cleaning
equipment, with knowledge of washing and dry-cleaning processes, fabric
care, and stain removal.
• Delivery Driver: Valid driver's license, with knowledge of local roads and
traffic, and experience in driving and delivering packages.
 6. A BRIEF HR ASSESSMENT

(b) Job Descriptions and Job Specifications:

 
1. Customer Service Representative
 
Job Description:
Responsible for providing exceptional customer service and processing orders for
laundry and dry-cleaning services. They greet customers, answer phone calls and
emails, enter orders into the computer system, and handle payments. They also assist
customers with inquiries about services and resolve any complaints or issues that
arise.
Job Specifications:
• Excellent communication and interpersonal skills
• Strong customer service skills
• Ability to work in a fast-paced environment
• Basic computer skills
• High school diploma or equivalent
 6. A BRIEF HR ASSESSMENT

(b) Job Descriptions and Job Specifications:

 
2. Cleaning Staffs
 
Job Description:
Cleaning Staffs are responsible for operating laundry and dry-cleaning equipment,
sorting and washing clothes, and performing quality control checks. They also
handle stain removal and fabric care and ensure that all laundry and dry-cleaning
processes are completed to a high standard.
Job Specifications:
• Knowledge of laundry and dry-cleaning processes, including fabric care and
stain removal
• Experience operating laundry and dry-cleaning equipment
• Attention to detail and ability to work in a fast-paced environment
• Ability to lift heavy loads
• High school diploma or equivalent