INDUSTRIAL TRAINING

ON
WEB DEVELOPMENT
AT ITEXEMPLAR
SUBMITTED BY :-
Rajat Jayanth Naidu

Enrollment no. :-
2111480053

Under the Industrial Supervisor:-

Mr.Sagar Mohite

Mentor:-
Miss.Ruchika Bhandarkar
 About The Company
SERVICES :

● Web Services
● Digital Marketing
● Mobile App Development
● Software Development
● E-Commerce Development
● IT Infrastructure Project

CLIENT DOMAIN :
● Education
● Healthcare
● Event & Entertainment

CLIENT LOCATIONS :
- India, UK, USA, Canada & Europe
 01
WEB
DEVELOPMENT
Front End
Development
The front end is the user-facing part
of a software application. It includes
all the elements that users interact
with directly.

● Interfaces
● layouts
● Buttons
● Forms
● visual elements
Back End
The back end is the behind-the-scenes part
of a software application that handles

• Data storage

• Server management

• Authentication

• Security

• Business logic implementation.

Some of the popular web development languages
 02
Blogs
—My Blog
A blog is a type of website or online platform where
individuals, groups, or organizations regularly publish content
in a chronological format.
3. Digital Marketing &
Monetization
● website serves as the central hub for
your online presence.

● All your digital marketing efforts,

such as social media campaigns,
email marketing, and content
distribution, can lead back to your
website.

● It provides a unified and controlled

space where users can learn more
about your offerings.
• Some bloggers monetize their blogs through various means, such as displaying
advertisements, offering sponsored content, selling products or services, or using affiliate
marketing.

• Monetization in blogging refers to the process of earning revenue from your blog by
leveraging various strategies and tactics. When you monetize your blog, you aim to turn your
blog's content, audience, and online presence into a source of income.
• Credibility and Trust: A well-designed and professional website
establishes credibility and trust with potential customers.
• Content Showcase: Your website allows you to showcase your
content in a comprehensive manner.
• Lead Generation: A website can be optimized to capture leads and
convert visitors into potential customers
• Data Analytics: With the right analytics tools, your website
provides valuable insights into user behavior, traffic sources,
popular content, conversion rates, and more.
• Search Engine Visibility: A well-optimized website is more likely
to appear in search engine results when users search for relevant
keywords.
• Conversion Optimization: By fine-tuning the design, layout, and
user experience of your website, you can optimize it for
conversions.
• Global Reach: A website makes your business accessible globally.
• Personalization: You can personalize user experiences on your
website based on factors like location, browsing history, and
preferences.
4. Search Engine Optimization (SEO)
● Search Engine Optimization (SEO) is the practice of optimizing a website or online content to improve its visibility
and ranking on search engine results pages (SERPs).

● The primary goal of SEO is to increase organic (unpaid) traffic to a website by making it more relevant and
appealing to both search engines and users.
• Keywords: SEO starts with identifying relevant keywords and phrases that users might search for when looking for
information related to your content or business.
• On-Page Optimization: This involves optimizing individual web pages to improve their search engine ranking.
• Off-Page Optimization: Off-page optimization focuses on factors external to your website, such as backlinks (links
from other websites pointing to yours) and social signals.
• Content Quality: Creating high-quality, informative, and engaging content is crucial.
• User Experience: Search engines consider user experience when ranking websites.
• Mobile Friendliness: With the increasing use of mobile devices, search engines prioritize mobile-friendly websites in
their rankings.
• Site Speed: A fast-loading website is essential for SEO.
• Technical SEO: This involves optimizing the technical aspects of your website, including site architecture, crawlability,
URL structure, and more.
• Local SEO: If your business has a physical presence, local SEO helps your website rank well in local searches.
• Algorithm Updates: Search engines like Google regularly update their algorithms to provide better search results.
• Analytics and Monitoring: Regularly monitoring your website's performance using analytics tools allows you to track
your progress, identify areas for improvement, and make data-driven decisions.
 5. Wordpress and Elementor
Wordpress
• WordPress is a popular open-source content management system (CMS) used to create and manage
websites and blogs.
• It's known for its user-friendly interface and flexibility, making it suitable for beginners and experienced
developers alike.
• WordPress offers a range of themes and plugins that enhance its functionality and allow customization.
• Key features of WordPress include its easy-to-use dashboard, content creation tools, and built-in SEO
capabilities.

Elementor
• Elementor is a drag-and-drop page builder plugin specifically designed for WordPress.
• It allows users to design and customize their website pages visually, without requiring coding skills.
• Elementor provides a live front-end editor, meaning you can see changes in real-time as you make them.
• Elementor provides a live front-end editor, meaning you can see changes in real-time as you make them.
 Wordpress + Elementor Project

Wordpress Dashboard

Adding Elementor to the Dashboard.

Elementor Dashboard
Personal Website
HOME PAGE
ABOUT PAGE
CONTACT PAGE
SERVICES PAGE
PORTFOLIO PAGE
Thank You.
- Rajat Jayanth Naidu