IDENTIFICATION SOLUTIONS

PORTFOLIO OVERVIEW

Version 2.3

1 Product positioning, market, and competition BASIC

GOAL
INTRODUCTION

In this training, you will learn ...

 about the selected SICK segment and product
families (overview)
 to match exemplary applications with product
family groups and to differentiate them from
other groups
 About the More Than A Vision campaign

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PORTFOLIO OVERVIEW
IDENTIFICATION SOLUTIONS

SLOGAN: ONE PARTNER – THREE DIMENSIONS

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PORTFOLIO OVERVIEW
IDENTIFICATION SOLUTIONS

Different technologies such as the laser-based, image-based and radio frequency identification technology
for identification tasks
Product family groups

Side reading Tote-Identification on side Car body identification Mobile pallet identification

Version 2.3 Product positioning, market, and competition | Basic 4

PORTFOLIO OVERVIEW
IDENTIFICATION SOLUTIONS

Different technologies such as the laser-based, image-based and radio frequency identification technology
(RFID) for identification tasks
Product family groups

Image-based code readers Fixed mount barcode scanners RFID Mobile hand-held scanners

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PORTFOLIO OVERVIEW
IDENTIFICATION SOLUTIONS
Image-based code readers use the camera-based technology for flexible reading of various code types,
regardless of the code alignment
Product family groups
Image-based code readers
Version 2.3 Product positioning, market, and competition | Basic
Image-based code readers provide
flexibility, high performance,
convenience and simplicity. Even
at fast conveyor speeds, SICK
image code readers can reliably
detect and evaluate 1D, 2D, DPM
(direct part marking), and
partially damaged codes. These Side Reading
readers identify
Bar codemarkings
scanner on RFID read/write devices Mobile hand-held scanners
nearly any surface, including
metal, glass, plastic or paper.
Plus, different models, interfaces,
and networking capabilities
provide application flexibility.
PCB Track and Trace
6
PORTFOLIO OVERVIEW
IDENTIFICATION SOLUTIONS
Fixed mount barcode scanners CLV6xx use the laser-based technology for code identification at various
distances and with different object
Product family groups
Image-based code readers
Version 2.3 Product positioning, market, and competition | Basic
SICK fixed mount bar code
scanners accelerate logistics and
automation processes. Their
excellent reading performance
ensures continuous process flow –
even with poor quality or
damaged bar codes. A high
scanning frequency permits high
process speeds, and simple Tote-ID on side
Fixed mount bar code scanners RFID read/write devices Hand-held scanners
networking improves operational
efficiency. Plus, compact
connection devices save space
and reduce costs. The SICK fixed
mount bar code product portfolio
offers the right solution for nearly
any task.
Top reading
7
PORTFOLIO OVERVIEW
IDENTIFICATION SOLUTIONS

RFID read/write devices RFH5xx, RFH6xx and RFU6xx use the radio-based RFID technology for
transponder identification at large distances, harsh ambient conditions without visual contact
Product family groups
Radio-based RFID technologies
in the HF (high frequency) and
UHF (ultra high frequency)
ranges supplement SICK’s
industrial automation portfolio. In
applications where process-
relevant data is modified
Car body identification remotely, RFID makes it possible
Image-based code readers to store data on writable
Bar code scannerand RFID Mobile hand-held scanners
rewritable media. And, in contrast
to optical solutions, RFID
provides reliable identification of
all objects – despite dirt and
everyday wear.

Tote identification

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PORTFOLIO OVERVIEW
IDENTIFICATION SOLUTIONS

Mobile hand-held scanners use the camera-based technology for flexible reading codes at large distances,
harsh ambient conditions
Product family groups
Mobile hand-held scanners from
SICK provide fast, flexible code
reading capabilities for a wide
range of applications. Unlike
manual solutions, Mobile hand-
held scanners make it possible to
automatically detect data at high
Mobile pallet identification speeds – with nearly no errors.
Image-based code readers Bar code scanner TheyRFID
are ergonomically designed,
read/write devices Mobile hand-held scanners
speed up processes and help
eliminate sources of error.

Manual baggage handling

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PORTFOLIO OVERVIEW
IDENTIFICATION SOLUTIONS

Product segment description with significant highlight

Product family groups Data carriers

Tobacco
DPM DPM DotCode Digimarc

Image-based code readers Fixed mount barcode scanners RFID Mobile hand-held scanners
Image storage and analysis Ambient light immunity No visual contact Mobile reading

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 MORE THAN A VISION
INTELLIGENT QUESTIONS HAVE MORE THAN ONE ANSWER

ONE PARTNER –
THREE DIMENSIONS

More Than a Vision Image Video

 To provide solutions for identification tasks, more than

one technology is needed
 Only with SICK customers have a choice: fixed mount
bar code scanners, image-based code readers, RFID
read/write devices and mobile hand-held scanners
 Whether used individually or combined in an application
– SICK employs three technologies to provide reliable
and efficient solutions to your identification tasks
 The customer’s requirements come first.

www.sick.com/more-than-a-vision

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MORE THAN A VISION
4D PRO-THE FLEXIBILITY YOU NEED

 ONE CONCEPT FOR ALL TECHNOLOGIES

― Same configuration software & user interface
― Same and standardized connectivity

4Dpro –
ONE CONCEPT FOR ALL
TECHNOLOGIES

www.sick.com/more-than-a-vision
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MORE THAN A VISION
MARKET OVERVIEW

Market overview Fixed mount Barcode

SICK Scanners
Market
leader
RFID read/write SICK
Devices
Growth
potential!

Image-based Code
SICK Readers
Growth
potential!

 Maintain high market share with fixed mount bar code

scanners
 Increase relatively low market shares with
image-based code readers and RFID read/write devices
 Sell mobile hand-held scanners as „add-on“
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MANY THANKS FOR YOUR
ATTENTION.