Cousins Maine Lobster

Company Overview

A successful nationwide franchise, Project analysis slide 2

Cousins Maine Lobster garnered national Industry Food
fame after their appearance on ABC's Related Categories Seafood , Miscellaneous Quick-Service Restaurants
Shark Tank. They partnered with Shark Founded 2011
and real estate mogul Barbara Corcoran
Parent Company Cousins Maine Lobster
and now operate over 40 trucks and 9
restaurants across the US. They currently Leadership Jim Tselikis, Sabin Lomac
gross over $50 million a year in sales. Corporate Address 125 John Roberts Rd., #2
Cousins Maine Lobster has been featured
on The Food Network, Good Morning South Portland, ME 04106
Annual Sales
America, Fox Business, The Today Show, $54,757,000.00 (in 2022)
CNBC, The Cooking Channel, and more.
Social Facebook, Twitter, LinkedIn, Instagram, YouTube

Project analysis slide 3
The
beginning
2011
The early days of Cousins
Maine Lobster are very
similar to those of Apple or
Facebook, in that they
were founded by men in
California. In 2011, as
Father Winter deposited
snow on Boston, Jim made
the trek out to Los Angeles
to visit Sabin, for some
vitamin D and to reconnect
with Sabin. the Cousins
discussed business
opportunities.
2012
The truck
launch
The beginning was chaotic
and confusing, yet promising
and exciting. In 2012 when we
opened, we had one truck, a
small staff and very little
restaurant experience.
Thankfully, we had passion
and an amazing product.
From day one, we
experienced lines of 50 to 60
people, which we were
grateful for and humbled by.
Company Story
2016
Shark
Tank
They were asked by the
producers to go through
the process of being on the
show. With less than a
month’s worth of sales
under our belt, a very
youthful company, with no
proven sales and a
complete unknown of the
business, we actually
turned down the show
2017 NOW
California Way, way
& Beyond beyond
After the show we got back We have 40 trucks in 13
to growing and expanding cities throughout the
our business. In the next country. We are the
year we added 3 more Franchisor to some
trucks in Los Angeles, amazing, talented and
which increased our hungry Franchisees, and
revenues and of course have the same core of hard
demanded a more robust working, dedicated and
infrastructure. loyal employees in LA
 Cousins Maine Lobster Franchise

Project 2014
Franchising Since analysis
(9 years) slide
HQ
4
# of employees at
25

Where seeking
This company is offering new franchisees in
many Local states.

This company is offering new franchisees in the

following international regions: Asia, Middle East,
Europe (Eastern), Europe (Western), Canada

Cousins Maine Lobster offers franchise holders multiple models that suit your preferred market location, including stand-alone shops, physical
storefronts, food halls, food trucks, and more. As a franchisee, you'll be offering fast-casual seafood options by operating on a nationally recognized
and internationally trusted brand.
The franchiser serves premium, 100% wild-sourced, and sustainably harvested Maine lobster as the signature delicacy, offered alongside traditional
New England hospitality. When you join the Cousins Maine Lobster franchise, you may train in Maine, following the product from the lobstermen's
nets to the table. The franchise is committed to food quality, excellent customer service, and their famous lobster roll.
Franchise Disclosure
FDD
•There are several costs associated with opening a Cousins Maine
Lobster franchise. There is typically a franchise fee set by the
franchisor, which covers the costs of opening a franchise location.
Some other commons fees include equipment fees, marketing
fees, licensing fees, insurance, and taxes, to name a few.
•Some franchises may have a weekly fee that the franchisee pays
for operating a Cousins Maine Lobster franchise. The weekly fee
for opening a Cousins Maine Lobster franchise is Royalty Fee Due
On The 5Th Day Of Each Month.
•The full breakdown of these fees can be found in the Financial
Disclosure Document (FDD) provided to franchisees by the
franchisor. The FDD report will contain additional information such
as whether the franchise is renewable (Cousins Maine Lobster Is
Renewable) and does the franchise offer financing support
(Cousins Maine Lobster Cousins Maine Lobster has relationships
with third-party sources which offer financing to cover the
following: franchise fee, startup costs, equipment, inventory).
Training & Support
Offered FDD

Cousins Maine Lobster offers several support

options to its franchisees. With 37 (as of 2020)
units, Cousins Maine Lobster aims to provide
support to each franchise owner to help them
operate a successful franchise location. Cousins
Maine Lobster offers 84 hours on the job
training, 74 hours classroom training, and No
additional training.
 Potential expansion internationally
Project analysis slide 5
25

20

15

10

Most industrialized countries presently "export" franchises, indicating that there is already a demand for franchised brands in the majority of nations throughout the world. For instance,
franchising increased by almost 20% in Japan in 2012 alone. The country has been slowly rebuilding since the disaster in 2011. The industry expanded by almost $19 billion as a whole.
The developing world has the biggest market potential for Cousins Maine Lobster. Due in large part to the rising number of middle-class people who are interested in purchasing a luxury good
that they can own and manage according to their own terms, regions like Africa and China have historically demonstrated enormous growth for the franchise business. Due to its inexpensive
startup expenses and extensive training opportunities, Cousins Maine Lobster is an investment that is particularly accessible to those living in poor countries. For instance, there are already over
twenty franchises of our brand functioning in South Africa, and new ones are opening every day.
Cousins Maine Lobster has yet to fully exploit some potential markets. Many developing countries, including Mexico and India, have experienced significant growth during the past ten years.
These nations are anticipated to rank among the top five in terms of potential for the global market by 2023.
Another region of tremendous interest is the Middle East. Even though they lack the cash of more "developed" countries, their residents are ready to invest in franchises and establish
themselves as successful businesspeople. The Middle East has the largest gross domestic product, which means there is more potential for our brand to grow and for more employment to be
created as a result.
 Franchise Opportunity

It can be hard to find good seafood, especially when you don't

live near the coast. Not only is it hard to find good seafood, but
it's also expensive and often not very fresh. Cousins Maine
Lobster is a lobster restaurant that offers a wide variety of lobster
dishes, as well as other fresh seafood items. Our food is always
fresh and never frozen, and we offer a great selection of lobster
dishes for any budget.
Cousins Maine Lobster has gone digital! Here are all the ways
you can find Cousins Maine Lobster online. Oftentimes, you can
reach out to current franchisees of Cousins Maine Lobster online.
Current franchisees may be able to offer personalized insights
into what it is like owning a Cousins Maine Lobster franchise and
offer tips to running a successful Cousins Maine Lobster franchise
location.
Thank You