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TOPIC 3: TOURISM & CULTURE

The Effects of Culture on Travel


• “ Set of beliefs, values, attitudes, habits, and form of behavior that are
shared by a society and are transmitted from generation to generation.”
• Culture shock
• Culture patterns are changed by internal forces/opinion leaders.
• “Mass follow class”: a destination first attracts a small number of high-
status individuals whose actions are eventually copied by a large
number of persons with lower social status.
• Culture patterns are also changed by external forces.
Importance of Cultural Tourism
• Includes all aspects of travel in which people learn about each
other’s life.
• Important means of promoting cultural relations and international
cooperation.
Cultural Factors with Tourist Appeal
A. Art – performing arts and fine arts
B. Music & Dance
C. Handicraft – no substitute for genuineness
D. Industry and Business
E. Agriculture
F. Education
G. Literature and Language
H. Science
I. Government
J. Religion
K. Food and Drink
L. History
Reference:

Lansangan-Cruz, Z. (2019). Microperspective of Tourism and Hospitality.


Rex Book Store.

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