Maslow and

human needs
Abraham Maslow (1908–1970) is best known for his research into
identifying and classifying the main needs that humans have

Maslow summarised these human needs in the form of a

hierarchy
 Once one level of need has been satisfied,
Individuals’ needs start on the lowest level.
humans will work to achieve the next level.

Reversion is possible. It is possible for

Self-actualisation, or self-fulfilment, is not individuals to feel less satisfied at one level
reached by many people, but everyone is and for satisfaction to move down to the
capable of reaching their potential. next level. A loss of job security is one
example of this.

Reversion is possible. It is possible for

individuals to feel less satisfied at one
level and for satisfaction to move down
to the next level. A loss of job security is
one example of this.
 Self-actualization
Reaching one's full potential

Esteem need
Reaching one's full potential

social need
Trust; acceptance; friendship;
belonging to a group; social
facilities
safety needs
Protection from threats; job security; health
and safety at work

Physiological needs
Food; shelter; water; rest
Limitations Not everyone needs the same things, even though
some people think so because of the hierarchy.
of Maslow’s
approach It's often hard to figure out how much each need has
been satisfied and where a worker stands.

Money is needed for basic things, and it can also make

people feel important. Having a lot of money can make you
seem more respected.

People never finish growing and being the best they can be.
Jobs should always have new things to do, or people might
start going backward..