Website Design

Trends To Watch
Out For In 2024

www.five-chain.com
Nobody wants their website to look outdated and dull. If you are
aware of the essential aspects of website design, you can make sure
your website constantly impresses visitors. It is not about chasing
the latest trends blindly, but rather understanding the best practices
for designing and applying them.

Keeping the website orderly, tidy, creative, accessible, and efficient

is always important, and 2024 will be no different. Whether it is an
e-commerce platform, a SaaS product website, or anything else, all
top business website designs pay attention to some particular
factors.

Here are some of the web design trends that you need to watch out
for in 2024. They are most likely to dominate the industry and
influence experts as well.
1. UX-Focused Design
Numerous websites focus on user experience, or UX, and
it is the right thing to do. This is one of the
B2B website design trends to watch out for in 2024
because its significance is expected to increase further.
The designers use it to create immersive experiences for
the users.

Whether it is the hero image or headline, navigation bar,

animations, or videos, everything needs to be designed to
engage the visitors within the first few seconds. Every
piece of information on the home page of the website
should immediately and directly convey what the
business has to offer. It will help potential customers
understand how it can solve their problems.
 2. Focus On Accessibility
Every designer understands the significance of accessible web design, but
it will play a more central role next year as marketing accessibility gains
momentum. So, you can expect to see it become a standard practice.

The designers will start to consider only the factors absolutely essential in
experiential websites, mouse-triggered scaling, and parallax effects, which
some users might not be comfortable with. The use of contrast, colors,
layout, and navigation also need to be considered for making websites
more accessible.
 3. Inclusivity In Essential
The inclusivity will continue to be reflected in website design trends for 2024. Especially, there will be more focus on inclusive
language and content, such as the use of alt text for images and making text on the page more clear with color, font, and size
considerations.

In addition, there will be more gender-neutral design regarding content organization and flow. For instance, some websites will
forego men’s and women’s categories for a more inclusive format. That will avoid assumptions about how people use the
products or services.

4. Y2K Visual Elements

From retro illustrations to oversized text, numerous effects are making a comeback. Many designers have been including graphics
in their web designs inspired by the trends of the late 1990s and early 2000s. In web design, you can expect to see the effects of
that era dominating the world of website design in the coming year.

For instance, elements like neon colors, matrix-style text, static noise in background imagery, etc. may become popular. As
people react so strongly to nostalgia when it comes to design, it is no surprise that Y2K visual elements are being used in
branding.
 5. Prioritizes Page Load Speed
Designers are well aware of the relationship between user behavior and page load time. According to a study, 53 percent of
visitors abandon a website page that has a loading time of more than three seconds. It is gaining importance because Google
has prioritized page load speed in the latest SEO updates. So, if you want to know what the latest trends in website design are,
page load speed is something you need to focus on.

6. Chatbots
Chatbots are very common these days, and all the top business website designs include them. But what is a chatbot? It is software
that uses chat to provide users with human-like conversations. Its main objective is to respond to the questions of the users
through instant messages. For instance, if a customer visits a website looking for phone support and the software detects they are
eligible for a free phone upgrade.

The experts believe that chatbots are going to become the standard for basic and simple customer service requests and personal
shopping. With machine learning and artificial intelligence, it has become more sophisticated.
 7. Dynamic Typography
This is another B2B website design trend to watch out for in 2024. Dynamic typography (also known as
moving typography or Kinetic) is the style of adding animation that immediately captures the attention of
viewers. Numerous designers and brands have already started following this trend.

Dynamic typography can work as a standalone characteristic on the home page too. With moving text for
headlines or subheadings, it is easier to engage the users and avoid cluttering the site. There is no need to fill
the spaces with shapes or visuals to enhance the browsing experience. It also does not slow down the
website and looks catchy on mobile devices as well.
 Wrapping Up
The above-mentioned trends are most likely to dominate the
website design industry in 2024. Whether you are looking to
design a new website, make minor changes to it, or revamp it
entirely, paying attention to these aspects can be a game-
changer. You will be able to develop a user-friendly and highly
functional website that performs exceptionally well. If you are
ready to take the visual aspect and efficiency of your website
to the next level, reach out to Five Chain. Our team of experts
will ensure your website has a flawless user experience.

Source Link:
https://five-chain.com/five-chains-website-design-trends-to-watch-out-for-
in-2024/