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Post Service Brand Guidelines
Post Service Brand Guidelines
SERVICE
BRANDING GUIDELINES
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WHOA
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TABLE OF CONTENTS
1 OUR LOGO
Topic of the section
2 COLOR
Topic of the section
3 TYPOGRAPHY
Topic of the section
APPLICATION
4 S
Topic of the section
5 BRAND VOICE
Topic of the section
INTRODUCTION
1 2 3
MERCURY VENUS MARS
Mercury is the closest Venus has a beautiful Despite being red, Mars
planet to the Sun name, but it’s terribly is actually a cold place
hot
4 5 6
JUPITER SATURN NEPTUNE
It’s the biggest planet in Saturn is the ringed one Neptune is the farthest
the Solar System and a gas giant planet from the Sun
TARGET
60%
40% PARCEL LETTER
75% 25%
Mercury is the smallest planet in
the Solar System
POPULATION
75%
Saturn is the
ringed planet
38%
Jupiter is the
biggest planet
1
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OUR LOGO
DELIVERY SERVICE
Your shipping company
THE CONCEPT
PRINT DIGITAL
Venus has a beautiful name and is Saturn is a gas giant, composed
the second planet from the Sun mostly of hydrogen and helium
CLEAR SPACE
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2
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COLOR STANDARDS
3
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TYPOGRAPHY
4
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ICONOGRAPHY
IMAGE GUIDELINES
BRAND VOICE
5
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BRAND VOICE
PHOTOS VECTORS
▅ Side view of delivery man carrying cardboard ▅ Mailbox background with flying envelopes
box and giving thumbs up ▅ Valentine's day letters background
▅ Smiley woman holding a package indoors and ▅ Worker avatar collection
sitting on couch ▅ Modern set of female jobs avatars
▅ Delivery man checking list of packages ▅ Business team avatars
▅ Delivery man pointing finger at boxes ▅ Bicycle delivery concept with packages
▅ High angle delivery man beside stack of packa ▅ Variety of mailboxes in flat design
ges ▅ Technology, shopping and icons
▅ Delivery man holding trolley with cardboard b ▅ Mailbox concept illustration
oxes
▅ Bicycle delivery concept in flat style
PSD ICONS
▅ Stationery concept with envelope and smartp ▅ Postal Service Pack
hone mockup
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