E- COMMERCE AND ITS

DIFFERENT MODELS
(SUPPLY CHAIN MANAGEMENT)

Submitted to:- Submitted by: -

Dr. Sanjeev Varshney Siddhi Jain
41621026
B.Tech Mechanical Engineering
IV Semester
 CONTENT
Types of E-
Core
Introduction commerce Case Study
Features
models

 Understanding E-  Product Catalogs  B2B  Amazon

Commerce?  Shopping Carts  B2C  Conclusion
 Payment Gateways  C2C
 Security Measures  C2B
Introduction Understanding E-Commerce

E-commerce, short for electronic commerce, refers to the buying and selling of
goods, services, or information over the internet or other electronic networks. It
involves conducting business transactions, such as online shopping, electronic
payments, and online banking. E-commerce encompasses a wide range of
activities, including online retailing, digital marketplaces, online auctions,
online ticketing, and online booking systems.

Types of E-
Core
commerce Case Study
Features
models
 Core
Features

One of the core features of any e-commerce business is efficient online payment
systems and financial management. This includes secure payment gateways, refund
policies, and transparent accounting processes.

Inventory and Order Management

Managing inventory and fulfilling orders efficiently are critical components of any
successful e-commerce business. This involves streamlining processes, keeping track of
stock levels, and ensuring timely delivery.

Types of E-
Introduction commerce Case Study
models
 Core
Features Product Catalogs

An organized and optimized product catalog is an essential component of any

successful e-commerce business. It helps customers navigate through offerings and
increases the likelihood of purchases. Features like search and filtering options, detailed
product descriptions, and high-quality images make for a compelling experience.

Types of E-
Introduction commerce Case Study
models
 Core
Features Shopping Carts

Shopping carts are a key feature of e-commerce websites. They allow customers to add
products they wish to purchase, view the total cost and quantity, and proceed to
checkout. It is important to design a user-friendly shopping cart that is easy to navigate
and provides a smooth checkout experience. Integrating secure payment gateways is
also essential.

Types of E-
Introduction commerce Case Study
models
 Core
Features Payment Gateways

One of the most crucial elements of e-commerce is secure payment gateways.

Customers need to trust that their financial information is safe. There are various
payment gateway options available, such as PayPal, Stripe, and Square. Integrating the
right payment gateway can contribute to a positive customer experience and increase
sales.

Types of E-
Introduction commerce Case Study
models
 Core
Features Security Measures

Ensuring Safe Transactions

E-commerce security measures include SSL encryption, two-factor authentication, and
fraud prevention systems. These measures protect customer data and prevent fraudulent
activities. It's crucial to implement these measures to establish and maintain customer
trust in your business.

Types of E-
Introduction commerce Case Study
models
 Types of E-
commerce
models

Different E-commerce Business Models

There are various business models in e-commerce, such as B2B, B2C, C2C, and C2B.
Each model has its unique features and target audience. Understanding these models is
vital to choose the best fit for your business needs.

Introduction Core
Case Study
Features
 Types of E-
B2B commerce
models
Understanding B2B Model
In this model, the exchange of products or services is between businesses rather than
end consumers. It involves larger quantities of products sold at a higher price point than
B2C models.

Targeting End Consumers: B2C

This model involves directly selling products or services to individual consumers
through an online platform. The focus of this model is to create a direct relationship
with the end customer.

Introduction Core
Case Study
Features
 Types of E-
B2C commerce
models

Business to Business (B2B) and Business to Consumer (B2C) models are the two
primary e-commerce models, with B2C allowing direct relationships with end
customers. The C2C model lets individuals sell to individuals, while the C2B model
reverses the B2C approach, requiring individuals to offer value propositions and
services to businesses.

Introduction Core
Case Study
Features
 Types of E-
C2C commerce
models
Understanding the C2C Model
C2C model offers a platform for individuals to sell goods and services to fellow
individuals through various online marketplaces. Examples include eBay, Craigslist,
etc.

Exploring C2B Model

In contrast to B2C model, C2B model allows individuals and freelancers to offer
products and services to businesses. Platforms like Fiverr, Upwork, etc. provide
opportunities for individuals to bid on projects and solutions.

Introduction Core
Case Study
Features
 Types of E-
C2B commerce
models

Diving Deeper Into C2B

Discover the benefits and challenges of the C2B business model, where individuals sell
to companies. Learn about the popular platforms like Fiverr, Upwork, and how they
function. Get a thorough understanding of the dynamics of this model.

Introduction Core
Case Study
Features
 Case Study

Amazon.com, founded by Jeff Bezos in 1994, started as an online bookstore. However,

it quickly expanded its product offerings and became a leading global e-commerce
giant. Today, Amazon offers a wide range of products and services, including books,
electronics, clothing, home goods, digital content, and cloud computing.

Types of E-
Introduction Core
commerce
Features
models
 Case Study

1.Customer-Centric Approach: Amazon prioritizes customer satisfaction by offering a user-friendly

website, personalized recommendations, and efficient customer service. The company focuses on
enhancing the overall shopping experience, ensuring convenience, and providing a vast selection of
products.
2.Superior Supply Chain and Logistics: Amazon has invested heavily in its supply chain and logistics
infrastructure to ensure fast and reliable delivery. The company operates numerous fulfillment centers
globally, utilizes advanced inventory management systems, and employs innovative logistics strategies
like robotics and drones.
3.Marketplace Model: Amazon's marketplace allows third-party sellers to sell their products alongside
Amazon's own inventory. This model significantly expands the product selection available to customers
and drives additional revenue for Amazon through seller fees.

Types of E-
Introduction Core
commerce
Features
models
 Conclusion

E-commerce allows businesses to reach a global audience and operate 24/7

without the limitations of physical store locations. It enables customers to
browse and purchase products or services from the comfort of their homes
or through mobile devices, providing convenience and flexibility.
E-commerce has transformed the way businesses operate and has become
an integral part of the modern economy.

Types of E-
Introduction Core
commerce Case Study
Features
models