Starbucks

Nguyen Phan Nam Tran

Huynh Nguyen Hong Ngan
Pham Tran Xuan Hoa
Pham Tran Thieu Hoa
Introduction:
BACKGROUND INFORMATION

- Founded in Seattle, Washington in 1971 by three partners English teacher

Jerry Baldwin, history teacher Zev Siegl and writer Gordon Bowker.
- The name Starbucks is inspired from the name of the chief name in the
book Moby-Dick.
- The first Starbucks store was located in Seattle from 1971–1976 was later
moved to Pike Place.
RETAILING
- Starbucks is the leading retailer of coffee beverages and related
food.
- The main selling concept of Starbucks is selling with the bars in
stores, shopping centers, resorts and airports.
- In 2019, Starbucks operated more than 30,000 stores around the
world. (Loxcel Starbucks Map )
SERVICE
- Customers just take 3 minutes or maybe 5 minutes if the store is
busy for waiting a cup of coffee.
- Customers can order and pay by Starbucks app.
- Starbucks provides free Wi-fi for customers and there is no
restriction on laptop use.
- Starbucks opens its first “Sigining store” for Deaf and hard-of-
hearing customers in the United States.
PRODUCTS
Beverages: Brewed coffee, Italian-style espresso, cold blended
drinks, roasted whole bean coffees, tea products, sodas, coffee
liqueur and fruit juice.

Food: Sandwiches, salads, pastries and ice creams.

Non-food items: Mugs, Starbucks Card, games, seasonal novelty

items, coffee grinders, coffeemakers, and so on.
Things make Starbucks succeed
Green message
Protect the Environment.
Social
Media
WORKFORCE:
Leader Style of Starbucks:
1.Inspire your employees
2.Think of the Welfare of your employees
Starbucks structure
V.
MANUFACTURING
AND OPERATION
1. Facilities needed

• Espresso machines.
• New innovative milk pitchers, specially
designed by them. It helps their baristas
+ Turn cold milk into sweet
+ Creamy steamed milk with the thick
+ Velvety foam that just tastes best.
2. Space requirements

• “Starbucks Greener Stores”

will be characterized by
those green pillars
 3. Labor force

Staff is "god"
• Employees (in the US) always
have the opportunity to receive
stock and insurance companies.
• Starbucks persisted in investing
in skills training for its
employees, including preparation
courses and even subjects for
customers.
 4. Inventory
control

Starbucks does its shipping and ordering in two ways.

+ The first is for the retail of the store using the P-
system.
+ The second order is done on a daily basis using EOQ
On a corporate level, the Starbucks roasting
plants/warehouses use a Q-system and a P-system as
well.
 How will you measure your progress?

• Stay Connected
• Measure What Matters
• Build The Right Team
• See The Big Picture
 VII.
FINANCIAL
PLAN AND
ANALYSIS
1. Financial statements of last three years

• Total profits in recent years have

increased rapidly but net income has
fluctuated and increased unevenly.
Prepare
projected
balance sheets
for next year

• Year: 2019
• Book Value Per
Share: -4.41 USD
• Cash Flow per
Share : 3.86
USD
Conclusion