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PESTLE (Political, Economic, Social, Technological, Legal,

Environmental) analysis template and prompts

PESTLE TEMPLATE FACTOR OPPORTUNITY THREAT

POLITICAL

ECONOMIC

SOCIAL

TECHNOLOGICAL

LEGAL

ENVIRONMENTAL

Integrity, Trust
Service & Accountability 1
PESTLE (Political, Economic, Social, Technological, Legal,
Environmental) analysis template and prompts

Political Considerations Economic Considerations


• How could a change of government impact policy impact or • How stable is the current economy? Is it growing, stagnating,
change the trend towards re-regulation/deregulation? or declining?
• Could any pending legislation affect the agency, either • Is disposable income rising or falling and will this change?
positively or negatively? What is the likely timescale of • What is the unemployment rate? Will it be expensive or
proposed legislative changes? difficult to hire skilled labour?
• How will government regulation, along with any planned • How is globalisation affecting the economic environment?
changes to it, affect the agency? Are governmental controls more difficult to enforce in a
• Are there any other political factors that are likely to global world?
change? • Are there any other economic factors that you should
consider?

Social Considerations
• What is the population's growth rate and age profile? How is this likely to change?
• Are generational shifts in attitude likely to affect what the agency is currently doing?
• What are the levels of health, education, and social mobility? How are these changing, and what impact does this have?
• What employment patterns, job market trends, and attitudes toward work can you observe? Are these different for different age
groups? Are people more or less likely to want to work in the public sector or in your agency? Is the public sector experiencing
difficulty in attracting the same level of talent as the private sector?
• How will you address
• What social attitudes could impact the agency?
• How do religious beliefs and lifestyle choices affect the population?
• Are any other social factors likely to drive change for the agency?

Integrity, Trust
Service & Accountability 2
PESTLE (Political, Economic, Social, Technological, Legal,
Environmental) analysis template and prompts

Technological Considerations Legal Considerations


• Are there any new technological or digital themes, trends or • Is there enabling legislation requiring the agency to carry out
products available or on the horizon that could radically specific functions? If so, what does the legislation require? Is
affect the agency or its market? there scope to add value in another way?
• Can this themes above redefine their offerings? • Is there future legislation that will affect the agency?
• Is there anything the agency can do to take advantage of • How do regulatory bodies or processes impact the agency?
research being undertaken by other agencies or jurisdictions • Are there legal regulations relevant to the agency? Do they
or tech hubs/research bodies? limit what the agency can offer or do they create
• How have infrastructure changes affected work patterns (for Opportunities for the agency?
example, levels of remote working)? • Does employment law affect how the agency recruits staff?
• Are there any other technological factors that the agency • Does the agency need to comply with industry-specific
should consider? regulations?

Environmental Considerations
• Do changes in weather and climate have a direct impact on the agency or its role?
• Is the agency required to assist in the achievement of environmental outcomes for the community alongside other social,
economic or community outcomes? How will the agency do this?
• Do laws regarding pollution and recycling have specific relevance to the agency?
• Does waste management raise Threats or Opportunities for the agency?
• Does the agency have significant policies or practices regarding use or supply of green/eco-friendly products and services?
• Is the agency in a geographical location which merits giving special attention to environmental impacts?
• Does the agency’s work need to comply with any specific environmental regulations?

Integrity, Trust
Service & Accountability 3

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