Liceria & Co.

Marketing Plan
Presentation
A Comprehensive Marketing Approach

Presented By: Olivia Wilson Presented To: Marketing Team

 Liceria & Co.

Agenda
Campaig
3
n Goals

Marketin
4 g
Analysis

Marketin
5
7 gMarketing
Team Mix

68 Channels
Evaluation

9 KPIs

1 Schedule and
0 Deadlines
 Campaign Goals
Liceria & Co.

Briefly introduce the marketing campaign here and enumerate its goals below.

01 02 03 04

Write your Write your Write your goal Write your

goal here goal here here goal here
 Market S.W.O.T. Analysis
Strengths Weaknesses

Opportunities Threats

Liceria & Co.

 Liceria & Co.

Marketing Team

Team Member Team Member Team Member Team Member

Add role here Add role here Add role here Add role here
 Liceria & Co.

Marketing Mix
Optimize this marketing plan by identifying the following details of the campaign.

Product/Service Marketed Price Place Promotion

 Liceria & Co.

Marketing Channels
Explain how the following channels will help reach the
campaign's target audience.

Marketing Channel 1 Marketing Channel 2 Marketing Channel 3

Further elaborate on the Further elaborate on the Further elaborate on the
channel. channel. channel.
 Liceria & Co.

Evaluation
Brief overview of the evaluation and control process, including
regular reporting, analysis and adjustment of the marketing plan.
 Liceria & Co.

Key Performance Indicators

KPI # 1 KPI # 2 KPI # 3

Briefly elaborate on the KPI. Briefly elaborate on the KPI. Briefly elaborate on the KPI.
 Liceria & Co.

Schedule and Deadlines

Lay out the timeline for the marketing activities and initiatives that
will make the campaign succcesful.

January March May July

Conduct market research. Finalize public relations Hold sales promotions. Write another activity,
and media plan. deadline or milestone
here.
 Liceria & Co.

Questions?
Reach out
Email
hello@reallygreatsite.com

Social Media
@reallygreatsite

Call us
123-456-7890
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