STARBUCK Recruiting, Compensation S

A Brief History
Howard Schultz reassumes CEO position, Jan. 2008

Jim Donald takes over as CEO, May 2005

10000 9000

Company Operated Stores

9276 8000 8578 7000 7211 6000 6000 5000 2005 2006 2007 2008

8905

8833

2009

2010

Labor Demand
Begin Re-expansion in 2012 Hire over 5,000 partners

Strengths
Geographic presence that is growing stronger R&D Department

Weaknesses
Recent recalls may have hurt the value of Starbucks brand image Barista Grinder Glass water bottles

Opportunities

Opportunities

Mobile App used by 3 million Expansion in Asian markets Partnership with GMCR

Threats
Rising Coffee Prices Rising Labor Costs Decreased Profit Margin

Informational Interview Skit with a Starbucks Recruiter

Informational Interview Skit with a Starbucks Recruiter

Informational Interview Skit with a Starbucks Recruiter

Informational Interview Skit with a Starbucks Recruiter

Informational Interview Skit with a Starbucks Recruiter

SWOT: Recruitment
Desirable Workplace Campus Recruiting Social Media Executive

More benefits
Future Roast 401 (k) Stock Investment Plan (SIP)

SWOT:
Compensation & Benefits

$3,000 to recruit and train new employees $1,500 per year to provide benefits

Recommendations
Benchmark compensation Internal leadership training

Game Questions
What is a strength of Starbucks benefits practice? Starbucks hire for corporate How does positions? Starbucks make its recruiting How does process memorable and unique?

Win This Prize!

How many people have use the Starbucks smartphone app? How many hours must a partner work to be eligible for benefits? What universities does Starbucks recruit from?