Tourism

is travel for Recreational, Leisure or Business

Purposes.

 The World Tourism Organization defines Tourists as people

who Travel to and stay in places outside their usual environment for more than 24 hours and not more than one consecutive year for leisure, business and other purposes not related to the exercise of an activity remunerated from within the place visited."

Worlds largest industry Affecting 240 million jobs Over 940 million international tourist in 2010.
2010.

International tourism receipts were US$919 billion in In 2010

France -76.8 million tourists United States with 59.7 million tourists.

 Largest service industry. 

Contribution of 6.23% to the National GDP 8.78% of the Total employment

 More than 17.9 Million Annual Foreign Tourist  740 Million Domestic Tourism visits

 India Tourism Hotspot  Top 6 Centers of Attraction  Effect of Terrorists Attacks

 Campaign Incredible India- Ministry of Tourism  Famous State Campaigns

 Kerala  Gujarat  Madhya Pradesh  Himachal Pradesh

 Company Profile

Founded in the year 2000 by Deep Kalra.

 Leading online travel company  20 Domestic & 2 International Customer Service Centers  Sales Turnover of
550 Crores in 2010

 Company Profile
 Established in 1984  First Travel Company certified to ISO 9001  16 Domestic Offices & 1 International office  Turnover of 450 Crores in 2010

Physical Evidence Office Premises Advertisement Banner Drink Computer Brochures Papers Tickets Visa

Line of Interaction
Doorman Opens The door Warm Welcome Inquiry of packages

Face to face Talk Ask Questions Servant Serves drinks Get answers

Swipe Card Give Cheque Get Confirmation On Bookings

Line of Visibility

Prepares Tea/Coffee Prepares presentation/tours

Visa processing Hotel / Flight Bookings

Booking the Tour

Pick up for airport Airport formalities/ Boarding pass Visa Internet Flight Meals Drop Home Local Travel

Stay in Destination Flight Sightseeing Sightseeing

Porter Local Travel Check in

Check out

Before Visit

Time Frame of A Single Destination Tour (Real-time service use)

Information Payment Billing Exceptions Safekeeping

Core

Consultation Order Taking Hospitality

PETAL

KESARI Visiting a nearby store Catalogs Interaction with the guide Advertisement About tour package Order entry application Physical billing Cash, cheque, Debit/credit card Invoice/bill Tour advisory Customize advisory Personal counseling

MAKE MY TRIP Go to website About train/air duration and fair About tour package

Information

Order taking Payment

Online booking Net banking, Debit/credit card

Billing Consultation

Email of invoice, conformation mail Online counseling Email, phone Live chat

Petal

KESARI Greeting the customer with a smile, flower Welcome drinks Melody at background setting our mood

MAKE MY TRIP

Hospitality

-------

Safekeeping

Personal belongings taken care of personal information are keep confidential Customize service Discounts Pickup service On suggestion personal travel service on tour

Information submitted are keep confidential Payment information are secure Gift vouchers Live chat

Exceptions

7 Ps

P
R O D U C T

International and Domestic Air Tickets, Holiday Packages and Hotels Domestic Bus and Rail Tickets Private Car and Taxi Rentals MICE (Meetings, Incentives, Conferences & Exhibitions) B2B and Affiliate Services

FOREX

Buy

Sell

TOUR PACKAGE

International

Domestic

CUSTOMISED

Domestic

International

P
R I C E

Package = Indian currency Flight and train fare Tax Visa

Package = Indian currency+ Foreign currency Flight charges Discounts Visa charges Tax Foreign Currency Rate

P
R O M O T I O N

INSTRUCTIONAL METHODS Internet:  Facebook,twitter  Ads on official website of times of india PUBLIC RELATIONS

JOINT VENTURES  Networkplay.In  Nokia  Maruti suzuki  Sify.Com. ADVERTISING  Printed ads on meru cabs.  Television commercial

ADVERTISING CORPORATE DESIGN  Brochures  Logo  Manuals  Uniforms  Printed ads in newspapers  Interior decor PERSONAL COMMUNICATION SALES PROMOTION  Customer service  Dicounts(group discounts)  Word of mouth.  Early booking Discount

P
L A C E

 Official website of MMT-main channel distribution.  Franchise and network offices globally  Strategic alliance with ICICI insurance.  Agents across the world.
Branches across the world:

  

Branches in India Branches across the World Contact form of Kesari.

P
R O C E S S

 Log on the web site  Select your tour  Payment  Documentation process
BOOKING OF TICKETS OR TOURS VISA PROCESSING BOOKING OF HOTELS COLLECTION OF DOCUMENTS PAYMENTS FULL PAYMENT BALANCE PAYMENT CHECKING OF DETAILS (ONLINE) JOINING TOURS RESISDANCE OF INDIA STARTING OF TOUR END OF TOUR JOINING & LEAVING GUEST LATE PAYMENT

P
E O P L E

751 Trippers Appropriate interpersonal skills, aptitude, and service knowledge 2nd best company Over two million satisfied customers 500 Kesarians Dress code 400 Tour managers Operates at international level Different tour for different set of people training

P
H Y S I C A L E V I D E N C E

Website Logo Visa Ticket Logo Office Itinerary Catalogs Confirmation Letter Buses Tickets Visas

R
E C O M M E D A T I O N S

 

Provision for current customer chain. Increase the No. Of branches across India.

THANK YOU
Order of Presentation: GURSHEEN ARORA TANVI BHUTANI VARSHA DALMIA ARPIT PATEL RACHNA PUROHIT YASH SHAH 8 10 17 37 39 49