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Profit
Profit is the firms total revenue minus its total cost.
Total Cost
The market value of the inputs a firm uses in production.
Revenue
Revenue
Explicit costs
Explicit costs
Theories of Profit
Risk Bearing theories of Profit - Industries with high risk have usually more Profits as
- Petroleum exploration - Capital market
Frictional Theory of Profit - Steep fall or rise in demand may create situation of Frictional Profit
Theories of Profit
Monopoly Theory of Profit - Firm with Monopoly Power can restrict output and charge higher Price
- Railway
Innovation Theory of Profit - Profit is recognized for introduction of successful innovation - Ex- Steven Jobs enjoys Profit as Founder of Apple Computer company
Theories of Profit
Managerial Efficiency Theory of Profit - Firm, which are more more efficient than others earn more Profit
Function of Profit
Indicate that consumer want more of that product Provide incentive for firms to expand output More firms enter to that industry in long run It represent the reward for greater efficiency
Problem
A Management Graduate Managing a software company for Rs. 4.0 lacs per year decides to open her own software company. Her revenue during the first year of operation is Rs. 15.0 lacs, and her expenses are as follows: Salaries to hired staff: Rs. 4.0 lacs Supplies Rs. 1.4 lac Rent Rs. 1.2 lac Utilities Rs. 0.4 lac Interest on bank loan Rs. 1.5 lac