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In the short run, all firms have costs that they must bear regardless of their output. These kinds of costs are called fixed costs.
TC ! TFC TVC
Fixed Costs
Firms have no control over fixed costs in the short run. For this reason, fixed costs are sometimes called sunk costs. Average fixed cost (AFC) is the total fixed cost (TFC) divided by the number of units of output (q):
TFC AFC ! q
Variable Costs
The total variable cost curve is a graph that shows the relationship between total variable cost and the level of a firm s output.
The total variable cost is derived from production requirements and input prices.
Marginal Cost
Marginal cost (MC) is the increase in total cost that results from producing one more unit of output. Marginal cost reflects changes in variable costs.
Marginal cost measures the additional cost of inputs required to produce each successive unit of output.
As a firm approaches that capacity, it becomes increasingly costly to produce successively higher levels of output.
Total Costs
Adding TFC to TVC means adding the same amount of total fixed cost to every level of total variable cost.
Thus, the total cost curve has the same shape as the total variable cost curve; it is simply higher by an amount equal to TFC. TFC.
TC ! TFC TVC
TR ! P v q
Marginal revenue (MR) is the additional revenue that a firm takes in when it increases output by one additional unit. In perfect competition, P = MR. MR.
(TR P( (q ) MR ! !P ! (q (q
At any market price, the marginal cost curve shows the output level that maximizes profit. Thus, the marginal cost curve of a perfectly competitive profit-maximizing firm is the firm s short-run supply curve.