ORGANISATIONAL STUDY WITH REFERENCE TO UNITEX APPARELS PVT LTD.

UNDER THE GUIDENCE OF PROF.MARY METILDA.J

BY RAVI SAW 010UQCMA49

INTRODUCTION

Company overview Manufacture & Exporter of Mens Shirts, Bottom, Denim wear, Non-Denim, Childrens Dungree, Pants, Skirts, Womens Bottoms, Shirts etc. UNITEX APPARELSPVT LTD.Unitex apparels pvt ltd is 15 year young company, well settled in the Apparels Industry .ever since their inception ,they ve grown consistently, year after year which shows the focus on value addition at every stage. AREA OF OPERATIONS (Summenhalli, Nagarbhavi, Peniya) UNITEX APPARELS PVT. LTD. Address NO. 50/1, "SELCO TOWERS", 3RD MAIN, 1ST CROSS, NAGAR BHAVI, Bangalore - 560072, Karnataka, India Phone No 91-80-23213817 Fax 9180-23215086 Contact Person Ms. ANITA (SR. MERCHANDISER) Mobile +919886404719

OBJECTIVES

OBJECTIVES
To study and understand the interrelation among different departments. To find out the type of organization structure. To look out for organization problem, if any.

VISION First, the high growth scenario with average annual growth rate of 12%-In this case, growth trajectory remains same, at 12%. This could be because of supply side push of low cost apparel from China, Bangladesh, Vietnam and other emerging suppliers. Under this scenario, world apparel exports would be worth US$ 854 bn by 2015. Second, a moderate growth scenario with average annual growth rate of 8%-Moderation due to recession in 2008 & 2009 as also possibility of market saturation can result in growth of 8%. Under this scenario, world apparel exports would be worth US$ 640 bn by 2015 MISSION To combine aggressive strategic marketing with quality products and services at competitive prices to provide the best insurance value for consumers. To promote trade and increase market access for the cotton, textile, and apparel industry in India and other countries. Profitable growth through superior customer service, innovation, quality and commitment.

ORGANIZATIONAL STRUCTURE
BOARD OF DIRTERTOR

Personal & Admn Finance Dept MIS Marketing Production Stores Dept Maintenance Dept Dispatch Dept

COMPANY SECRETARY

CHAIRMAN & MANAGING DIRECTOR

CORPORATE OFFICE

PRODUCT PROFILE

Cotton Capri Men's & Ladies denim jeans Ladies hipsters jeans Mens jeans Levis top,jeans,shirt Zara top Bonmarch-top ,bottom,shorts Anvnath Domestic top Careben-Botton.

Polo

Shirts Blouses Dresses Hats & Beanies Leather wallets, Belts, etc.,

FUNCTIONAL DEPARTMENTS

Human resource department. Merchandise department. Purchase department Excise department Exim department Store department Planning & quality department. Production department Account department Finance department Tax and audit department Administrative department Maintenance department

SWOT ANALYSIS

Strengths: 1. Demand Driven Industry (more than 4000 units for textiles alone) 2. Strong presence in local market 3.Availability of cheaper labor 4. Geographically situated at ideal location (near end users) 5. Most setups are self employed and have simpler management structure 6.Most popular brands are our buyers like levis,zara. Weakness 1. Obsolete technology machinery and equipment used for manufacturing 2. Availability of raw material and inconsistent raw material prices Lower average consumption in domestic market Very low investment on R&D Lack of professionalism and integration of supply chain

Opportunities
Growing Industry World textile trade would continue to grow at a rate of 3-4% to re Import substitution. Pakistan imports machinery worth approximately US $ 600 million annually for textiles only.ach $200-210 billon by 2010 Integration of Information technology India has the opportunity to increase its UVRs (Unit Value Realization) through moving up the value chain by producing value added products and by producing more and more technologically superior products.

Threats Competition from countries like India & China, which have more advanced engineering technology base. 2. Lagging in technology, hence producing substandard goods that hamper consumer perception about local engineering products. 3. Non-organized manufacturing and vendor base and unhealthy competition. 4. Uncertainty in inputs costs 5. Allowance of duty free textile machinery. 6. Increasing duties on import of machinery / tools used in manufacturing of textile machinery and parts 7. High dependence on single supplier of raw material i.e. Pakistan steel

FINDINGS The company is not having a strong marketing and HR department because they have their own buyers and do not need to marketwise there product and on the other hand for stitching of cloths only trained tailors will be taken so HR is less required. Unitex Apparels are in a good position in manufacturing of clothes as they have very big brands contracts like Levis, Zara fashions etc. Within the organization upper management people maintain a good and satisfactory relationship among the workers, employers, employees and permanent staff. SUGGETIONS The company can think of recruiting more no of people under all departments like packaging and ironing and stitching. It will help them to increase their production efficiency and marketing department will leads to better scope for market wise their product among the private customers. The company should think about the training & development centers within the organization where they can improve the performance of the labors by providing proper training.

CONCLUSION

UNITEX APPARELS PVT LTD is a private company, and is a successful organization compiling with its own code of conduct and the legal requirements set by the government .the company is under utilizing its capacity so the company can think of recruiting more workers so there is full capacity utilization & the production is based on new technology which leads to less wastes in the production process .Consumer awareness of its products is very less and it is not required also because they have their own buyers . Its products are available easily in all their showrooms in all over India with different range style and variety. The organization is growing consistently.

Thank you