BY: Abhishek Mishra Hiren Vaghela Vivek Pandya Dhaval Thummar Dhruv Patel

Service. Its one of the most vital aspects of any business. Whether youre selling hamburgers, hawking used cars or peddling designer jewelry, the key to success revolves around service. The two-wheeled world is no different; hence if you wish to succeed, especially during these trying economic times, one must make service a priority. And thats exactly what Ducati North America has done for the past so many years.

With the massive influx of technology electronic fuelinjection, Ducati Data Acquisition (DDA), Ducati Traction Control (DTC), immobilizer anti-theft system, not to mention Ohlins suspension components featured on new Ducati motorcycles (standard on S models and the Desmosedici D16RR) the time has come for new service standards. This ensures that each and every Ducati dealership mechanic will be proficient in servicing, maintaining and repairing any Ducati motorcycle.

Ducati follows an updated three-level program which is primarily hosted by Ducati North America & held at one of the two Wyotech motorcycle training facilities in Ormond Beach, Florida and Fremont, California. The program is taught by certified Ducati motorcycle authority Bruce Meyers, founder of renowned New England-based Ducati Performance shop BCM Motorsports. Inside the classroom students receive hands-on experience working on both new motorcycles (1198 Superbike, Monster 696) and older generation machines (999 and 749-series Superbikes).

In Level 1 students are taught how to complete all the service basics including pre-delivery inspection (PDI) and 7500-mile service. They also learn the fundamentals of the charging system, fuel-injection, suspension basics, and immobilizer anti-theft system set-up. Students learn the inner working of Ducati motorcycle engines in Level 2, required for a mechanic to provide warranty repairs on a Ducati motorcycle. Technicians learn how to undertake a complete engine overhaul and operate Ducatis Diagnostic System (DDS) tool, allowing for advanced system analysis. In order to be eligible for Level 2 training, the student must have completed the updated Level 1 program and undergo annual update certification to keep their Level 2 status.

To become a Ducati master mechanic, students must complete Level 3 training, which is separated into four modules. The first module consists of training in the inner workings and set-up of Ohlins suspension components. Instruction is held at Ohlins USA headquarters in Hendersonville, North Carolina. The second module consists of engine dynometer training enabling the dealership to further diagnose problems and further tune the motorcycle if necessary. The remaining two modules are comprised of advanced electronic troubleshooting and operations management training.

All training courses are open to all Ducati dealership technicians with Ducati North America paying for schooling (and lunch), while the technicians dealership is responsible for travel and lodging expenses.

 Classes are kept small in order to ensure each student gets the right amount of attention.

Training Process followed at Ducati

Training Evaluation

Training Delivery Training Objectives Training Need Analysis

General Process of Transfer of Training between Man and Machine

Level 1 - Reaction

Level 2 - Learning Level 3 Behavior Application Level 4 Business Impact

Performance Indicators:
Hard Data Indicators: Schedule Adherence Quality Performance Cost Reduction Soft Data Indicators: Job Satisfaction Conducive Working Relationship Stress Rate Quality in Decision-Making Interpersonal Interaction

Thank You