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Presented By: Abhishek Thakur(04) Ajay Raj(07) Amit Ahuja(09) Amrapali Singh(11) Poornima Rajan()

AboutOracle

Oracle sells both hardware and software

The hardware includes both servers and storage


The software ranges right from the operating system up through systems management software, database and information management, business intelligence and enterprise performance management software Oracle is unique in the breadth and depth of offerings. IBM offers hardware and software but not applications whereas Microsoft and SAP offer applications but no relevant hardware.

AboutOracle

$36B in revenues the FY11 Number 1 in 50 product categories 3,80,000 customers in 145 countries 20,000 partners 109,400 employees 14 million developers in Oracle online communities

Oracle CRM solutions


Oracle provides the following CRM solution:

Oracle CRM On Demand Oracle E-Business Suite CRM Oracle Fusion Applications CRM

PeopleSoft Enterprise CRM


Siebel CRM

All these CRM products make Oracle the number one CRM software dealer in the world

3M India Limited

3M India Limited
Oracle Customer: 3M India Limited Location: Bangalore, India Industry: Industrial Manufacturing Employees: More than 2,000 Annual Revenue: $100 to $500 Million

3M India Limited

Indian subsidiary of 3M Corporation was established in 1988 Sells around 7000 products in India ranging from Post-it notes,

films, tapes and adhesives, abrasives to cleaning products,


matting, and medical instruments

Research and development centers at Bengaluru and Gurgaon

and

manufacturing facilities

in Pune,

Ahmedabad and

Pondicherrry

Challenges

Deploy a CRM system that would provide the organizations

divisions with a 360-degree view of customer details, including


contacts, product mixes, and sales prospects

Provide a central online to store customer data, eliminating

managing this information in multiple spreadsheets and other


applications

Enhance the companys ability to identify opportunities to cross-sell products, such as tapes, adhesives, and films

Solutions

Engaged Oracle Partner CRM IT (India) to deploy Oracle CRM On Demand to enable more than 500 sales and marketing staff to better manage existing customers and easily identify new business opportunities across the entire organization Provided sales automation capabilities, such as the ability to standardize diverse sales and marketing processes

Enabled marketing staff to recognize which customers are

buying what type of products helping them to develop


targeted campaigns that reach the correct customer segments

Improved cash flow by removing the need to purchase

hardware, software licenses, and employ IT maintenance staff


to manage the CRM application

Improved communication between sales and technical staff, which would soon enable salespeople to provide more accurate information about quality issues and product development activities

Integrated with back-office systems, which enabled sales and marketing to gain immediate access to transaction data, such as product sales and orders, improving the service provided to customers Set to reduce the average time it takes to close sales cycles and help improve lead conversion rates

Cypress Semiconductor Corporation

Cypress Semiconductor Corporation

Location : San Jose CA, USA Industry : High Technology Employees : 3500 Annual Revenue: $500 Million to $1 Billion

Cypress Semiconductor Corporation

Makes high-performance, programmable integrated circuits that provide its customers with fast time to market and exceptional system value. Leader in USB controllers and high performance memories and programmable timing devices

Challenges

Create and deploy an automated and integrated channel revenue management (trade management) environment to support a highly complex distribution model and expanding channel business

Improve ability to rapidly and accurately account for, validate, and reportonsalesmadethroughthecompanysdistributionpartners

Improve financial control, reporting, and auditability of distribution partners to minimize profit leaks through the channel

Reduce the time and costs associated with audits, and facilitate Sarbanes-Oxley compliance

Speed credits to distributors to maintain strong relationships with these vital partners and support a growing global network

Ensure cost-effective disaster recovery capabilities

Streamline IT management burden and costs, and reduce the need for specialized IT resources to maintain the enterprise environment

Solutions

Launched

multiphased

channel

revenue

management

initiativebuilt on Oracle E-Business Suite applications, including

Oracle Channel Revenue Management, and Oracle Hyperion


solutionsto improve the speed of recognizing revenue from the companys growing network of integrated circuit distributors

Deployed Oracle E-Business Suite On Demand and Oracle CRM On Demand to reduce internal IT management costs and burden and satisfy disaster recovery (DR) requirements without significant capital investment

Reduced profit leaks with the integrated system that ensures that transactions are not lost between systems

Enabled the company to manage a 200% increase in claims payments to its distribution partners without expanding staff, which would not have been possible under the legacy environment

Automated inventory reconciliation, reducing by 20% the time spent on inventory tracking each week - enabled Cypress to rapidly share data with distributors

Reduced external audit hours in the revenue cycle by more than 30%, due to automated and improved controls and processes

Eliminated the need to spend significant amounts of time at

quarter end validating financial data, freeing up time for valueadded analysis

Linked inventory with price changes and gained the ability to


quickly evaluate exposure and value if the company decided to change prices

Achieved more accurate data for the payment of commissions to internal and external sales team members.

Case : Avatar International LLC

Avatar International LLC provides quality improvement services to the healthcare industry.

It surveys and samples patients on an ongoing weekly to monthly basis, and provides internet reporting, online educational materials, individual surveys and customized reports.

CHALLENGES

Deploy a CRM solution that can support a remote team, including sales personnel who are in the field calling on healthcare organizations. Create a single repository for customer and sales information that enables greater visibility into sales, marketing, and customer care operations, as well as improved reporting.

SOLUTION

Worked with Oracle partner Easy CRM Implementations to deploy Oracle CRM-On-Demand (COD) and establish a set of best practices, streamlining previously complex sales and customer management processes, while providing a more holistic view of customers. Enhanced the companys sales process structure, from lead through close, while supporting remote employees with ready access to the critical information they require to perform tasks in the field.

Improved ability to track client issue resolutions, such as rerouting survey reports to another facility, and enabled automated status checks at various intervals to ensure issues remain resolved.
Expanded reporting capabilitiesincluding the ability to quickly create a report that looks at sales or new clients, average sales close time, and issue resolution timeto enable more thorough and consistent follow up for sales initiatives and customer service. Automated contract renewal schedules to eliminate manual processes and ensure prompt action. Enabled the Chief Financial officer to gather information required for month-end reports 75% faster.

Thanks.

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