CMR Institute of Management Studies

Department of Management Programme

Workshop on Educating & Enabling Entrepreneurship December 19 - 20, 2012 Business Plan Template A crisp, well written and professional looking business plan will go a long way in presenting your business idea in the best possible light. The workshop will give you an opportunity to understand and discuss the critical points that must be covered in any business plan in order to make it effective. These will include: I. II. III. IV. The Cover Sheet The Executive Summary The Table of Contents The Main Body of the Business Plan 1. Statement of Purpose 2. Company History 3. Business Description 4. Products & Services 5. Market Analysis Customers Competition Marketing Strategy 6. Management 7. Operations 8. Financial Plan 9. Appendices

It is essential to keep in mind that the business plan must be written in such a manner that it will be easy to understand even by people who may not have a technical background. Keep things simple is a good rule to bear in mind in this connection.

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