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Ohio University PRSSA Resume Samples

Paul Matson
Anastasia Pronin
Cari Steiner
April Prior
Janelle Huelsman
Paul J. Matson
Email : pauljmatson@gmail.com
Current Address:
30 Station St. Apt L
Athens, OH 45701
T 513.317.8160
Permanent Address:
6493 Shady Oak Lane
Mason, Ohio 45040
T 513.398.9075
Blog : www.paulmatson.com
LinkedIn : linkedin.com/in/paulmatson

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• 

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• 
• 
• 

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• 
• 
• 

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• 
• 
• 
• 

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• 
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• 

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Anastasia A. Pronin
1683 Pinebark Place Twinsburg, Ohio 44087 (330) 998-0360 Anastasia.Pronin@gmail.com

EDUCATION

Ohio University E.W. Scripps School of Journalism, Honors Tutorial College Athens, Ohio
Bachelor of Science in Journalism – public relations sequence; business administration minor
Expected Graduation: June 2009; Cumulative GPA: 3.98; Major GPA: 4.0
Study Abroad: University of Leipzig in Germany March-June 2007

PROFESSIONAL AND RELATED EXPERIENCE

Liggett Stashower – Brand Management Intern Cleveland, Ohio; Winter 2008 (6 weeks)
 Assembled media clips and created media impact reports for consumer brand clients.
 Conducted spokesperson and venue research to support promotional campaigns for consumer brand clients.
 Compiled content for charitable contributions report; supported other internal public relations efforts.

Financial Dynamics (FD) - Special Situations Intern New York, New York; June 2008- August 2008 (10 weeks)
 Completed daily media monitoring for clients in the financial services sector, compiled media lists and performed targeted media outreach to trades.
 Compiled and analyzed research for new business pitches, supported both investor relations and corporate communication activities.
 Assisted in the development of communication plans/deliverables for M&A, bankruptcy and other business transactions.

Fleishman-Hillard International Communications - Intern Cleveland, Ohio; Winter 2007 (7 weeks)


 Completed and analyzed research for various healthcare clients (pharmaceuticals and biotherapeutics) and proposals for new business pitches.
 Compiled press kits, conducted media monitoring, wrote internal fact sheets/memos, drafted pitches for product launch, supported client media training.

American Red Cross - Public Support Intern Akron, Ohio; Winter 2006 (6 weeks)
 Helped coordinate special events and prepare online content, press releases and other collateral materials.
 Assisted with development efforts.

ImPRessions – Student-run PR firm (PRSSA Teahan Award Recipient for outstanding student-run PR firm in the nation)
Account member – Donate Life Ohio account 2007-2008
 Helped create and implement public relations plan to increase organ donation registration across local region; campaign exceeded registration goal.
 Primary responsibilities included: doctor outreach, event staffing, development of video PSA for online distribution.
Account Executive – Athens’ Own account (local business) 2006-2007
 Created PR plan, maintained relationship with client, conducted research, planned special events, created media kit and other collateral materials.
Account member – Recyclemania account 2005-2006
 Created promotional materials for national contest across college campuses.

Public Relations Student Society of America (dues-paying member) 2005-present


 Executive Vice President, 2008-2009 - organized professional development activities, including guest speakers for weekly meetings.
 Public Relations Director, 2007-2008 - edited internal chapter newsletter, organized community service projects and maintained internship directory.
 2007 PRSSA/PRSA National Conference attendee.

Alpha Phi Omega National Service Fraternity Public Relations Chair 2008- present
 Organized publicity efforts for various chapter-related and community service projects.

Ohio University Student Senate – PR Consultant January-June 2006


 Edited “Stall Talk,” external monthly newsletter about campus and university issues distributed to 8,000+ undergrads in campus dormitories.

ADDITIONAL SKILLS AND QUALIFICATIONS

Computer Skills - Photoshop, Cision MediaMap, Agency IR, Pagemaker, InDesign, Excel, Quark Xpress, Factiva, RazorsEdge database, Bloomberg.
Language skills - Fluent in Russian.

AWARDS AND HONORS

 Robert Baker Scholarship 2008-2009


 David L. Stashower Visionary Scholarship 2008
 Robert L. and Teri W. Gerbig Undergraduate Journalism Scholarship 2007-2008
 Ohio University Presidential Scholarship 2005-present
 UFCW Academic Scholarship 2005-present
 Ohio Board of Regents Scholarship 2005-present
 Robert C. Byrd Honors Scholarship 2006-present
 Cleveland Association of Phi Beta Kappa Scholastic Award 2005
cari jeanne steiner
education: professional experience
E.W. Scripps
School of Journalism Full Picture|New York, NY
Ohio University www.fullpic.com
Athens, Ohio Fashion and entertainment publicity intern|Summer '08
�Generated media hits from national media outlets and blogs for clients such
major: as POWERade ZERO, Mercedes-Benz and Victoria's Secret.
Public Relations �Prepared weekly media report for client Heidi Klum.
specialization: �Created media and guest lists for events including Miami Fashion Week.
French/marketing Limited Brands, Inc.|Columbus, OH
cumulative gpa: 3.7 www.limitedbrands.com
major gpa: 3.8 Media relations/social media intern|Winter '07-Spring '08
�Reported daily social media hits found about company's brands which
graduation date: include Victoria's Secret and Bath & Body Works.
June 2009 �Monitored media calls, pitched stories and gathered information for
e-mail: national news outlets.
cs369705@ohio.edu
Ohio Department of Education|Columbus, OH
phone: http://ode.state.oh.us
419.957.0864 Media relations intern|Summer '07
�Monitored media calls and acted as a spokeswomen for media inquiries.
permanent address:
2640 Foxfire Lane
�Prepared speeches and PowerPoints, and wrote a column for Columbus
Findlay, Ohio 45840 Parent magazine for former superintendent of public instruction, Susan
Tave Zelman.
honors society membership: �Generated media hits around major events and planned press conference
Order of Omega for the release of the annual report cards.
Golden Key
Bob Evans Farms, Inc.|Columbus, OH
computer skills: www.bobevans.com
Proficient on both Mac and Internal communications intern|Winter '06-Spring '07
PC software. Comfortable on �Generated media hits and planned store openings across the nation.
Cision MediaSource, InDesign,
PhotoShop, Illustrator and all
Microsoft Office programs. extra-curricular experience
Public Relations Student Society of America (PRSSA)
references: www.ouprssa.blogspot.com
Stephanie Shaw Vice President of Finance|'08-'09 academic year
Account Executive
Full Picture
Vice President of Programming|'07-'08 academic year
sshaw@fullpic.com ImPRessions, the nation's no. 1 student-run PR firm
P: 310.860.0030 Account Supervisor|'08-'09 academic year
Tammy Roberts Myers Account Executive, Donate Life Ohio|'07-'08 academic year
Vice President of �Awarded most creative single execution for excellent inclusion of social
External Communications media in our year-long plan.
Limited Brands, Inc. �Successfully registered more than 3,000 organ donors in the Athens
TRMyers@limitedbrands.com County area as part of the state-wide competition.
P: 614.415.7072
Women's Panhellenic Association, the Greek governing council
Michelle Honald www.ouwpa.com
PRSSA Adviser Vice President of Community Service|Winter '07-Winter '08
E.W. Scripps �Planned quarterly philanthropy events for women's Greek life including the
School of Journalism Greek Garage Sale, raising $700 for orphans in South Africa.
honald@ohio.edu
P: 740.593.0093 Sigma Kappa Sorority
Triangle Correspondent|'07-'08 academic year
Web sites: Foundations/Philanthropy Chairman|'05-'07 academic years
www.twitter.com/carijeanne
www.linkedin.com/in/ Speakeasy Magazine
caristeiner www.speakeasymag.com
Entertainment writer|Fall '05-Spring '06
April Prior
E-mail: april.prior@gmail.com Web site: www.aprilprior.com
Address: 7225 Sandtree Lane, Mentor, Ohio 44060 Phone: 440.221.2605

Education Bachelor of Science, Journalism Expected Graduation June 2009


E.W. Scripps School of Journalism, Ohio University, Athens, Ohio
*Major: Public Relations *Specializations: Business and Political Science
*Cumulative GPA: 3.7

Honors *2008 Association for Women in Sports Media Scholarship winner


*Scripps College of Communication Dean’s List
*Phi Sigma Pi National Honor Fraternity

Related Public Relations Intern, Ohio University-Chillicothe Dean’s Office September 2008 – Present
Experience *Write press releases about prominent faculty and students incorporating OU-C key messaging
*Edit weekly newsletter for media, faculty and students to increase awareness of campus news and events

Director of Media Relations, Speakeasy Magazine (www.speakeasymag.com) August 2008 – Present


*Coordinate with local media partners to expand exposure of Speakeasy content and events
*Implement public relations plan to disperse Speakeasy’s priority messages to various target audiences
*Develop and implement social media tactics to increase awareness of Speakeasy and sponsored events

Vice President of Public Relations, PRSSA Hugh M. Culbertson Chapter April 2008 – Present
*Design and coordinate promotional efforts to increase and maintain chapter attendance
*Manage blog and Twitter content to inform members and the School of Journalism community of chapter activities
*Develop story ideas, write articles, edit content and lay out the internal chapter newsletter, PRSuccess
*Serve as a mentor to two underclassmen students to help guide and support them with their professional goals
*Participate as a member of the executive board to determine chapter direction and activities

Staff Director, Section Editor, Speakeasy Magazine (www.speakeasymag.com) September 2006 – July 2008
*Provided editorial direction and managed other student employees
*Acted as the face of the editorial board to reach out to staff members, professors and community
*Coordinated promotional efforts for recruitment that resulted in more than 70 new members
*Developed portions of style and procedural manuals to give members central reference point of needed information
*Delegated reporting responsibilities to section writers for weekly story development
*Counseled and monitored section writers to ensure group cohesiveness

Professional Graphics Operator, Assistant Director, Cleveland Browns, Cleveland, Ohio July 2007 – Present
Experience *Operate graphics software program under the deadline demands of NFL games
*Monitored game feed from truck cameras during game time
*Timed commercial and quarterly breaks to make sure sponsor commitments were satisfied

Editorial Producer, Major League Baseball Advanced Media , New York, New York June 2008 – August 2008
*Edited stories and photo galleries for content errors and inconsistencies with AP and MLB style
*Wrote headlines, photo captions and story summaries under the deadline demands of producing news for the Web
*Produced news panels for the front pages of individual club sites to highlight important stories and related links
*Assisted marketing and PR coordinators by producing news releases, photo galleries and ticketing panels

Marketing Intern, Sherwin Williams Automotive Finishes, Cleveland, Ohio November 2007 – January 2008
*Researched competitors' Web sites for data that was used as the basis of a national new sales initiative
*Maintained a database of current customers to ensure the proper distribution of promotional information

Production Assistant, Public Health Television, Cleveland, Ohio June 2007 – September 2007
*Aided in organizing interviews, schedules and equipment to make efficient use of time on set
*Assisted in choosing video clips and interview sound bites for editing
*Organized and taped logged video tapes for editing and assisted with the digitizing of tapes

Computer *Proficient in Microsoft Word, PowerPoint, Excel, Publisher, Quark Express and Adobe Photoshop, InDesign
Skills *Familiar with various online content management systems and Web coding
JANELLE HUELSMAN
7869 State Route 274 | Chickasaw, Ohio 45826
419.953.8609
janelle.huelsman@gmail.com

EDUCATION
E.W. Scripps School of Journalism, Ohio University | Athens, Ohio
¥ Bachelor of Science in Journalism, expected 06/10
o Major: Public Relations; Specialization: Political Science; Certificate: Global Leadership

PROFESSIONAL AND RELATED EXPERIENCE


SBC Advertising | Columbus, Ohio 06/08 – 08/08 & 11/08 – 12/08
Public Relations Intern
¥ Responsible for project management, implementation of public relations program components for three national
clients in the building products industry, including media monitoring, impact reports, media lists, press releases,
media mailings, new client research, meeting agendas and status reports
¥ Coordinated and assembled international media mailings
¥ Wrote and sent a weekly update on social media use in the public relations industry to the entire public
relations department and the agency’s executives
Scoop08 | Washington, D.C. 01/08 – 02/09
Director of Public Relations
¥ Wrote press releases, booker memorandums, media alerts and created media kits for regional, national and
international coverage for the first-ever national online student newspaper
¥ Communicated with co-founders, editors and reporters for media training
¥ Pitched and secured coverage in The Star Telegram, The Boston Globe, “CNN Newsroom,” “The Martha Stewart
Show” and CNN.com’s “Young People Who Rock,” among more than 100 national placements
Ohio University Communications and Marketing | Athens, Ohio 09/07 – 06/08
Public Relations Assistant
¥ Wrote press releases and media alerts for events receiving local, regional and national coverage
¥ Wrote stories for Outlook, Ohio University’s news and information Web site
¥ Media trained faculty experts
¥ Edited, proofread and fact-checked copy produced by staff members and student writers
Ohio University Global Leadership Center
Student Consultant
¥ Writing a public relations campaign to increase Marriott International’s corporate social responsibility profile in
France, 01/09 – present
¥ Researched and made recommendations to the Embassy of the Republic of Poland on how to strengthen Ohio
and Poland diplomatic relations through technology transfer, as it applies to renewable energy, 09/08 – 11/08
¥ Researched microfinance by means of poverty reduction to make recommendations to the United Nations
Development Program in Liberia 01/08 – 03/08
o Project was awarded the Andrew Heiskell Award for Innovation in International Education by the
United Nations
¥ Collaborated with students from Bangkok University and traveled there to conduct research and to develop a
marketing plan for Betagro Group, an integrated agricultural firm in Bangkok, Thailand, 10/07 – 12/07
¥ Researched, planned events and made recommendations to the U.S. Embassy in Bangkok for King Bhumibol
Adulyadej’s 80th birthday celebration, 09/07 – 10/07
O’Bleness Memorial Hospital | Athens, Ohio 06/07 – 08/07
Community Relations Intern
¥ Wrote press releases, one of which received placement in The Athens Messenger
¥ Wrote, edited and designed Wellness Works, an internal newsletter distributed to more than 800 employees
ImPRessions | Athens, Ohio 09/06 – Present
CEO
¥ Secured the Teahan-award winning student-run public relations firm’s first national client, Bob Evans restaurant
chain
¥ Supervise interaction with the firm’s executive board, more than 100 student members and 10 clients
¥ Developed the firm’s professional advisory board and its use of new media
¥ Planned “Project PR” course for all members
¥ Served previously as an account supervisor and account member
The Post | Athens, Ohio 09/06 – 06-07
Reporter
¥ Wrote articles for the paper’s city staff, one of which was the No. 1 pick of the day by UWire.com, a wire
source that evaluates more than 700 college newspapers

INVOLVEMENT
Active Member, Public Relations Student Society of America 09/06 – Present
¥ Nominated to attend the 2009 PRSSA National Assembly
¥ As CEO of ImPRessions, serve on the 2008-2009 executive board
¥ Serve as a mentor to two underclassmen
¥ Participated in the 2007 Bateman Competition team and wrote a communication plan for the National Family
Caregivers Association
¥ Attended Regional Ohio’s PaRtner’s Conference in 2007 and 2008
¥ Voted “Outstanding Freshman” for the 2006-2007 academic year and “Outstanding Sophomore” for the 2007-
2008 academic year
Volunteer, St. Jude Children Research Hospital’s chapter of Up ‘Til Dawn, Ohio University 09/06 – Present

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