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August 14-31, 2013

PlAyers InformAtIon KIt

Indian Badminton League


IBL is an initiative of Badminton Association of India Sporty Solutionz (P) Limited are the Commercial Partners for implementing and executing the IBL Richest prize money tournament Under the aegis of BAI and BWF MBA as Advisors Opportunity for youth to excel Showcase excellence in the sport Connects badminton to the grassroots

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18 days
action-packed drama and non-stop thrill

of the worlds top players in 6 franchise

6
Cities to host the gruelling action

4
foreign players per team will bring international flavor

11
Players in each team will be under the limelight

Elite
Technical panel

Played
under BAI and BWF Rules

Played
Out in Singles/ Doubles/Mixed categories

2 day
Leg will usher in the Shuttle Express at every city

Prize Bonanza
1 Million Dollars prize money Fabulous Appearance Fee for players from franchise

Shuttle Express
n

2 Days leg in each city World-class talent on show Entertainment package Fan outreach programme Each franchise hosts the Shuttle Express

Value Additions
n

Side-entertainment Celebrities endorsement Brand Ambassadors Charity association School-outreach Program for Badminton Public Activation for the sport A see-and-be-seen spectacle ringing the court

Plan
n

Make Badminton No.1 Sport in India Inspire youth through showcasing best talent Identify and Promote IBL Junior Champions in 6 cities Create marketing and commercial buzz around Badminton Sport +Entertainment = Sportainment

Players Base Price


Each player will have a base price attached to him For the base price consideration BWF Rankings will be taken into consideration Doubles players will be considered as an individual, not as a team Base price will be the starting point for the player at the players auction INTERNATIONAL Men Singles 1-5 ranked players 6-13 ranked players 14-20 ranked players 20-30 ranked players Women Singles 1-4 5-10 11-15 15-20

= = = =

50,000 USD 25000 USD 20000 USD 15000 USD

= = = =

50000 USD 25000 USD 20000 USD 15000 USD

Men Doubles / Women Doubles / Mixed Doubles 1-3 = 25000 USD (per player) 4-8 = 15000 USD (per player)

Base price for Indian players


The following five Indian players will have icon status. Each one of them starts at a base price equivalent to US$ 50,000 SAINA NEHWAL P KASHYAP JWALA GUTTA ASHWINI PONNAPPA PV SINDHU
** If any of these is not contracted as an icon player, the player will be part of the PLAYER ACQUISITON BID PROCESS and get a base price as per his/her BWF rankings

+ Indian singles players in top 40 BWF rankings get a base price equivalent to US$ 20,000 + Indian doubles players in top 25 BWF rankings will get base price equivalent to US$ 20,000 + Indian senior internationals (World Championship, Thomas Cup, Uber Cup, Sudirman Cup, CWG, Asian Games) get equivalent to US$ 15,000 + Indian singles players with top 10 national rankings get equivalent to US$ 10,000 + Indian doubles players with top 10 national rankings get equivalent to US$ 7,500 + Indian singles players with 11-25 national rankings get equivalent to US$ 5,000 + Indian doubles players with 11-25 national rankings get equivalent to US$ 3,000 + Other prominent Indian players will have a base price equivalent to US$ 2,000

Players Auction
n

Each player at their base price will be part of the auction Club / franchise owners will bid for the players at the live televised auction For example - player with a base price of 50K goes for the value of 100K in the auction, 100% of that value goes to the player So players are guaranteed of their base price in the auction. AUCTION of the players will be held on June second week, 2013 After auction player will sign a contract with their CLUB OWNER IBL will be the guarantor of the contract between the player and the club

Players Payment
n

Player will be paid 25% of the signing amount at the time of the contract signing 25% immediately when he lands to play the league 25% before the last league match 25% - 15 days after the league All other expenses of the players - boarding, lodging, hospitality, traveling will be borne by the CLUB OWNER All expenses of the players are paid for Players will be provided 5 star hospitality in INDIA

Way Forward
n

Players have to sign a consent form to be part of the auction In the consent form their agreed base price will be included This will mean that player has agreed to be part of the auction at the agreed base price Last date of signing the consent form will be May 31, 2013 Player AUCTION will take place on June second week, 2013

Marketing Buzz

COMPLETE MAKEOVER FOR BADMINTON


BRAND INDIAN BADMINTON AMONG TOP 10 SPORT

BRAND BADMINTON STARS AND UPCOMING PLAYERS

Media and Image Makeover


ESTABLISH A DYNAMIC FACE OF BADMINTON Badminton will network with more than 1000 Mediapersons BADMINTON WILL BE FEATURED IN MORE THAN 200 TV STATIONS Unprecedented coverage and reach for Badminton QUALITY INFORMATION CREATED FOR BADMINTON Live coverage of 90 matches in more than 150 countries

Advisor

For any query contact us at ac@sportysolutionz.com (M) 9899825824

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