Professional Documents
Culture Documents
66
18 days
action-packed drama and non-stop thrill
6
Cities to host the gruelling action
4
foreign players per team will bring international flavor
11
Players in each team will be under the limelight
Elite
Technical panel
Played
under BAI and BWF Rules
Played
Out in Singles/ Doubles/Mixed categories
2 day
Leg will usher in the Shuttle Express at every city
Prize Bonanza
1 Million Dollars prize money Fabulous Appearance Fee for players from franchise
Shuttle Express
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2 Days leg in each city World-class talent on show Entertainment package Fan outreach programme Each franchise hosts the Shuttle Express
Value Additions
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Side-entertainment Celebrities endorsement Brand Ambassadors Charity association School-outreach Program for Badminton Public Activation for the sport A see-and-be-seen spectacle ringing the court
Plan
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Make Badminton No.1 Sport in India Inspire youth through showcasing best talent Identify and Promote IBL Junior Champions in 6 cities Create marketing and commercial buzz around Badminton Sport +Entertainment = Sportainment
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Men Doubles / Women Doubles / Mixed Doubles 1-3 = 25000 USD (per player) 4-8 = 15000 USD (per player)
+ Indian singles players in top 40 BWF rankings get a base price equivalent to US$ 20,000 + Indian doubles players in top 25 BWF rankings will get base price equivalent to US$ 20,000 + Indian senior internationals (World Championship, Thomas Cup, Uber Cup, Sudirman Cup, CWG, Asian Games) get equivalent to US$ 15,000 + Indian singles players with top 10 national rankings get equivalent to US$ 10,000 + Indian doubles players with top 10 national rankings get equivalent to US$ 7,500 + Indian singles players with 11-25 national rankings get equivalent to US$ 5,000 + Indian doubles players with 11-25 national rankings get equivalent to US$ 3,000 + Other prominent Indian players will have a base price equivalent to US$ 2,000
Players Auction
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Each player at their base price will be part of the auction Club / franchise owners will bid for the players at the live televised auction For example - player with a base price of 50K goes for the value of 100K in the auction, 100% of that value goes to the player So players are guaranteed of their base price in the auction. AUCTION of the players will be held on June second week, 2013 After auction player will sign a contract with their CLUB OWNER IBL will be the guarantor of the contract between the player and the club
Players Payment
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Player will be paid 25% of the signing amount at the time of the contract signing 25% immediately when he lands to play the league 25% before the last league match 25% - 15 days after the league All other expenses of the players - boarding, lodging, hospitality, traveling will be borne by the CLUB OWNER All expenses of the players are paid for Players will be provided 5 star hospitality in INDIA
Way Forward
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Players have to sign a consent form to be part of the auction In the consent form their agreed base price will be included This will mean that player has agreed to be part of the auction at the agreed base price Last date of signing the consent form will be May 31, 2013 Player AUCTION will take place on June second week, 2013
Marketing Buzz
Advisor