Professional Documents
Culture Documents
1
July 2014
The Guide To The
Atlanta Startup Scene
@TechSquare
2
1995-1998
Morehouse College
1998-2002
Georgia Tech
2000-2014
CipherTrust
Secure Computing
Purewire
Barracuda
Pindrop
TechSquare Labs
1995
Moved to Atlanta
TIMELINE
Im often asked about the Atlanta startup scene and thought there
should be something that tries to explain all of the excitement and
progress. Allen convinced me to stay up one night and pull together my
thoughts. (And then it took 3 nights.) I hope that you nd it useful.
Please send me any questions or mistakes: PJudge@PJudge.com. We
are happy to host anyone that would like to visit the Atlanta startup
scene.
Bio written in third-person: (Imagine Samuel Jackson voice)
Paul is a serial entrepreneur and noted scholar. He was CTO of
CipherTrust acquired by Secure Computing then McAfee, cofounder of
Purewire acquired by Barracuda and cofounder of Pindrop. He has
invested in 30 tech startups. He currently holds over 30 patents and was
recognized by MITs Technology Review Magazine as one of the Top 100
young innovators in the world. Paul has contributed to national media
outlets including Wall Street Journal and TechCrunch. He is based in
Atlanta and spends one week per month in Silicon Valley.
ABOUT ME - AND WHY I MADE THIS
Paul Judge, PhD
@PaulJudge
@TechSquare
3
1. Atlanta's past tech success
2. 25 startups to watch
3. startups by sector
4. investors
5. spaces
6. schools
7. government
8. content, media & events
9. service providers
10. F1000 companies
11. culture
12. living in Atlanta
THE GUIDE TO THE ATLANTA STARTUP SCENE
OUTLINE
@TechSquare
4
High expectations are the key to everything.
Sam Walton
ATLANTAS TECH SUCCESS - A LOOK AT THE PAST
@TechSquare
5
VENTURE DEALS IN GEORGIA - Q1 2012 - Q1 2014
1.1%
OF US
DEALS
$781
MILLION
104
VENTURE
DEALS
TOTAL DEALS
104 Deals since 2012
TOTAL DOLLARS
The average
investment was
$7.5 Million
PORTION OF
MARKET
This represented
1.1% of all deals and
deal dollars in the US
in that period.
Source: pwcmoneytree.com
@TechSquare
6
OVER 100 EXITS IN ATLANTA
-TOTAL $60 BILLION IN VALUE
@TechSquare
7
THE ACQUIRERS - ACQUIRED ATLANTA COMPANIES
@TechSquare
8
PUBLICLY TRADED TECH COMPANIES - IN ATLANTA
@TechSquare
9
1. AirWatch was acquired in 2014 for $1.4 billion by VMWare.
(founded in 2003, acquired in 2014)
2. Radiant Systems was acquired in 2011 by NCR for $1.2 billion.
(founded in 1985, IPOed in 1997, acquired in 2011)
3. Witness Systems was acquired in 2007 to Verint for $1 billion.
(founded 1988, IPOed in 1997, acquired in 2007)
4. Per-Se Technologies was acquired in 2007 by McKesson for $1.8 billion.
(founded in 1985, IPOed in 2004, acquired in 2007)
5. Internet Security Systems was acquired in 2006 by IBM for $1.3 billion.
(founded in 1994, IPOed in 1998, acquired in 2006)
6. Scientic Atlanta was acquired in 2006 by Cisco for $6.9 billion.
(founded in 1951, IPOed in 1959, acquired in 2006)
7. TradeX was acquired by Ariba for $5.6 billion in 2000.
8. MindSpring merged with EarthLink in 2000.
MindSpring was worth about $1.3 billion at the time.
9. WebMD merged with Healtheon in 1999 in a $7.9 billion deal.
UNICORNS - IN ATLANTA
@TechSquare
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INFOSEC EXITS IN ATLANTA - $4 BILLION
$4B
INFOSEC
EXITS
CURRENT INFOSEC
COMPANIES
Ionic
Pindrop
Endgame
Damballa
$4 BILLION IN INFOSEC EXITS IN ATLANTA
Airwatch, Alan Dabbiere and John Marshall , $1.5B
ISS, Chris Klaus and Tom Noonan, $1.3 B
Secureworks, Mike Cote and Jon Ramsey, $612 M
CipherTrust, Jay Chaudhry and Paul Judge, $273 M
AirDefense, Jay Chaudhry and Mike Potts, $90 M
SPI Dynamics, Caleb Sima and Brian Cohen, $90 M
Purewire, Paul Judge and Mike Van Bruinisse, $XX M
@TechSquare
11
MARKETING AND SALES AUTOMATION
EXITS IN ATLANTA - $750 MILLION
$750M
S&M AUTO
EXITS
CURRENT S&M AUTOMATION
COMPANIES
Mailchimp
WhatCounts
Salesloft
InsightPool
$750 MILLION IN SALES AND MARKETING AUTOMATION EXITS IN
ATLANTA
Vitrue, Reggie Bradford $300 M
Silverpop, Bill Nussey, $270 M
Pardot, David Cummings, $95 M
BLiNQ Media, David Williams, $90 M
@TechSquare
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RANKED #8 METRO AREA FOR ACQUISITIONS
- 13 IN 2013
@TechSquare
13
25 ATLANTA STARTUPS TO WATCH -GROWTH STAGE
The way to get started is to quit talking and
begin doing.
Walt Disney
@TechSquare
14
1. Autotrader: $1Billion in revenue.
2. Cardlytics: $50M revenue in 2013 and $104M in funding.
3. Clearleap: $20M in revenue and $16M in funding.
4. CloudSherpas: $75M in revenue in 2012.
5. Damballa: $44M in funding.
6. eFolder: $26M in funding.
7. Endochoice: $30M revenue in 2012.
8. IngeniousMed: $11M revenue in 2012.
9. Ionic Security: $38M in funding.
10.Kabbage: $10M in revenue.
11.MailChimp:
12.News Distribution Network: 573 M monthly views.
13.Paymetric: $14M in revenue in 2012.
14.Pindrop: $12M in funding.
15.PlayOn Sports: $35M in funding.
16.Purchasing Power: $200M revenue in 2012.
17.Salesfusion: $4.8M in revenue and $10 in funding.
18.SalesLoft: >$1M in revenue.
19.ShareCare: $91M in funding.
20.SoloHealth: $25M in funding.
21.Suniva: $224M in funding.
22.The Rainmaker Group: $20M revenue in 2012.
23.Vendormate: $25M revenue in 2013.
24.WhatCounts: $30M in funding.
25.Yik Yak: $10M in funding
25 ATLANTA STARTUPS TO WATCH - RIGHT NOW
@TechSquare
15
Embrace what you dont know, especially in the
beginning, because what you dont know can
become your greatest asset. It ensures that you
will absolutely be doing things different from
everybody else.
Sara Blakely, SPANX founder
ATLANTA STARTUPS - BY SECTOR
@TechSquare
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SALES & MARKETING AUTOMATION - IN ATLANTA
@TechSquare
17
FINANCIAL TECH STARTUPS - IN ATLANTA
FYI:
70% of all US credit card transactions
are processed in Georgia
including
[Elavon, First Data, Global Payments, TSYS, WorldPay]
@TechSquare
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HEALTH TECH STARTUPS - IN ATLANTA
15,000
employees
$11 Billion
annual budget
Based in Atlanta
@TechSquare
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ENTERPRISE STARTUPS - IN ATLANTA
@TechSquare
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CONSUMER STARTUPS - IN ATLANTA
@TechSquare
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OTHER STARTUPS - IN ATLANTA
@TechSquare
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Chase the vision, not the money; the money will
end up following you.
Tony Hsieh, Zappos CEO
INVESTORS - ACCELERATORS, SEED, AND VC
@TechSquare
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ATDC
Flashpoint
ForgeATL
Startup Chicks
ATDC
AT&T Foundry
Collider
Hypepotamus
Kollective South
151 Locust
NEX Atlanta
ROAM
Strongbox West
Switchyards
Octane
Cypress
Spence
Ormsbys
The Vortex
The Ivy
Terminal West
HANGOUTS - COFFEE SHOPS & BARS
@TechSquare
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Buckhead
Alpharetta
Georgia Tech
Emory
Georgia State
SCAD
Morehouse
Spelman
Ogelthorpe University
Kennesaw State
Mercer
Agnes Scott
ATDC
InVenture Prize
Invention Studio
Capstone Design
Venture Lab
StartupExchange
Startup Lab
Startup Summer
GEORGIA TECH & ENTREPRENEURSHIP - COMMITTED
@TechSquare
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In Atlanta Since 2014 In Atlanta Since 2014
Merged with Highgroove in
2012
PROGRAMMING EDUCATION - IN ATLANTA
@TechSquare
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entrepreneurs also play a critical role in
expanding our economy and creating jobs."
President Barack Obama
GOVERNMENT - SUPPORTIVE OF STARTUPS & TECH
@TechSquare
39
CITY OF ATLANTA - STARTUP AND TECH SUPPORT
Invest Atlanta
Startup Atlanta
TiE Atlanta
ChooseATL.com
facebook.com/groups/techsquare
www.bizjournals.com/atlanta/blog/atlantech
hypepotamus.com
AcademicVC.org
AllenNance.com
atlantatechblogs.com
DavidCummings.org
JonBirdsong.com
blog.weatherby.net
notonlyluck.com
blog.salesloft.com
ventureatlanta.org
STARTUP BLOGS IN ATLANTA - RECOMMENDED LIST
@TechSquare
46
HACKATHONS - FUN & PRODUCTIVE
Emory Hackathon
Healthcare Hackathon
@TechSquare
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CONFERENCES - AND OTHER EVENTS
Digital Summit
Venture Atlanta
Startup Lounge
Hacker Halted
Startup Chowdown
Startup Drinks
Startup Riot
Founder Fables
@TechSquare
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If youre not a risk taker, you should get the hell
out of business.
Ray Kroc, McDonalds founder
PROFESSIONAL SERVICES - PROVIDERS
@TechSquare
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LEGAL
HA&W
TechCXO
Cheery Bekaert
Acuity CFO
ACCOUNTANTS REAL ESTATE
BANKS
Square 1
CBRE
Cushman Wakeeld
Icon
DLA Piper
Nelson Mullins
Sutherland
OTHER
Arketi
Friendly Human
Peachtree Supplies
TriNet
ZAG PR
PROFESSIONAL SERVICES - PROVIDERS
@TechSquare
50
Your most unhappy customers are your
greatest source of learning.
Bill Gates, Microsoft co-founder
ENTERPRISE COMPANIES - FORTUNE 1000
@TechSquare
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source: Metro Atlanta Chamber, Fortune Magazine
FORTUNE 1000 IN ATLANTA - STATS
27 FORTUNE 1000
companies headquartered in metro Atlanta
15 FORTUNE 500
companies headquartered in metro Atlanta
$359.6 Billion
revenue of Metro Atlantas headquartered FORTUNE 1000
@TechSquare
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source: Metro Atlanta Chamber, Fortune Magazine
FORTUNE 500 IN ATLANTA - REVENUE
@TechSquare
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source: Metro Atlanta Chamber, Fortune Magazine
FORTUNE 500 IN ATLANTA - LOGOS
@TechSquare
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source: Metro Atlanta Chamber, Fortune Magazine
FORTUNE 1000 IN ATLANTA - LOGOS
@TechSquare
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source: philanthropy.com
NON PROFITS IN ATLANTA - Five of the Top 20
Five of the Top 20 Non-prots in the US are based in Atlanta
@TechSquare
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And a lot of things in hip hop are very instructive
for being in business. Particularly, hip hop is a
lot about business, and so it was very useful for
me in any job.
- Ben Horowitz
CULTURE
- KEY TO CONSUMER INNOVATION AND ADOPTION
@TechSquare
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Pop, R&B and hip-hop: 2 Chainz, Akon, B.o.B., Cee Lo Green, Ciara,
Jermaine Dupri, Future, Keri Hilson, Kris Kross, Lil Jon, Ludacris,
Monica, OutKast, Soulja Boy, TLC, T-Pain, Toni Braxton, T.I., Usher
and Young Jeezy. Execs: L.A. Reid, Babyface
Country music: Jason Aldean, Zac Brown Band, Luke Bryan, Billy
Currington, Brantley Gilbert, Lady Antebellum and Sugarland.
Central role in civil rights movement and now helps drive global culture
Foodie town: More restaurants per capita than any other city
ANGEL.CO/TECHSQUARE
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BIT.LY/ATLANTASTARTUPS
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TechSquare Labs was founded by Paul Judge and Allen Nance to continue their
passion for early stage technology company building and investing. They are
both graduates of Georgia Tech, accomplished entrepreneurs, and technology
community influencers. Over the last ten years they have helped start seven
companies, created 1000 jobs, and raised over $100 million from notable
investors.
Now they are aiming to help create more unicorns in Atlanta. So far their active
portfolio includes 4 startups located in Technology Square that employ over 70
team members, 40 of which attended Georgia Tech including 7 Ph.Ds. These
companies have raised $20 million of funding and are trying to change the world.
Company Building Studio
ABOUT TECH SQUARE LABS - BUILDING THE FUTURE
About Allen: Allen is a serial entrepreneur and popular blogger. He has been
recognized by both Georgia Trend and the Atlanta Business Chronicle as a 40 Under
40 to watch. As CEO he led WhatCounts to three Inc. 500 awards representing the
fastest growing private companies in America. He is also a member of Young
Presidents Organization (YPO).
@TechSquare
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THANKS - COME PARTICIPATE
It is better than ever.
Come participate.
Create, Build, Invest, Grow.
The Atlanta Startup Scene
TechSquare.co @TechSquare @TechSquare /TechSquare TechSquare.co @TechSquare @TechSquare /TechSquare