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holistic marketing concept by jikku john

holistic marketing concept by jikku john

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Published by jikku john
holistic marketing concept
holistic marketing concept

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Categories:Types, Business/Law
Published by: jikku john on Feb 15, 2010
Copyright:Attribution Non-commercial

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11/19/2012

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HOLISTIC MARKETING
 
HOLISTIC MARKETING
 
CONCEPT
 
CONCEPT
PRESENTED BYJIKKU JOHN ARUNKUMAR RAJESH RAJKOKILA JSRUTHISBETSY M V
 
Coca-Cola was found in May 1886 by Dr. JohnPemberton
Coca-Cola was first sold to the public in Atlanta atJacob’s Pharmacy
World’s largest beverage company.
Coca cola has got 85% global marketshare.
Operate in more than 170 countries.
Market a portfolio of more than 2000 beverageproducts and 1000 non beverage products.
COMPANY PROFILECOMPANY PROFILE
 
HOLISTIC MARKETINGHOLISTIC MARKETING
Holistic marketing concept is based ondevelopment, design and implementation of marketing programs, processes andactivities that recognizes their breadth andinterdependencies.
Successful companies change marketing withthe changes in their marketplace and marketspace.

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