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Project Report on Wipro 1 1

Project Report on Wipro 1 1

Ratings: (0)|Views: 22 |Likes:
» Company Overview
» Global IT Industry Overview
» Wipro’s SBU’s
» Strategic Alliances
» European Market Perspective
» SWOT Analysis
» Comparative Analysis
» Wipro’s Strategy to become Global
» Positioning for Global Strategy
» Financial Analysis
» Financial Statistics
» Road Map of IT
» BCG Matrix for WIPRO SBU’s
» Future Road Map of WIPRO
» Suggestions and Recommendations
» Bibliography
» Company Overview
» Global IT Industry Overview
» Wipro’s SBU’s
» Strategic Alliances
» European Market Perspective
» SWOT Analysis
» Comparative Analysis
» Wipro’s Strategy to become Global
» Positioning for Global Strategy
» Financial Analysis
» Financial Statistics
» Road Map of IT
» BCG Matrix for WIPRO SBU’s
» Future Road Map of WIPRO
» Suggestions and Recommendations
» Bibliography

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Published by: Ashish ⎝⏠⏝⏠⎠ Jadhav on Jan 06, 2011
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11/08/2012

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TABLE OF CONTENTSTopic Page No:
»
 
Company Overview 02
»
 
Global IT Industry Overview 05
»
 
Wipro’s SBU’s
07
»
 
Strategic Alliances 08
»
 
European Market Perspective 10
»
 
SWOT Analysis 12
»
 
Comparative Analysis 14
»
 
Wipro’s Strategy to become Global
15
»
 
Positioning for Global Strategy 22
»
 
Financial Analysis 26
»
 
Financial Statistics 28
»
 
Road Map of IT 32
»
 
BCG Matrix for WIPRO SBU’s
33
»
 
Future Road Map of WIPRO 36
»
 
Suggestions and Recommendations 37
»
 
Bibliography 38
 
Company overview:
Wipro Limited was incorporated in 1945 as Western India Vegetable ProductsLimited under the Indian Companies Act, VII of 1913, which is now superseded by the Companies Act,1956. It is deemed to be registered under the Companies Act, 1956, or the Companies Act. Wipro is aglobal IT services company. It has been acknowledged as an offshore provider of technology services byGartner, Forrester and other research and advisory firms. Wipro provides a comprehensive range of ITservices, software solutions, IT consulting, business process outsourcing, or BPO, services and researchand development services in the areas of hardware and software design to companies worldwide. TheCompany combines business knowledge and industry expertise of its domain specialists and thetechnical knowledge and implementation skills of its delivery team in the development centers locatedin India and around the world, to develop and integrate solutions which enables its clients to leverage ITfor achieving their business objectives. Wipro has three principal business segments: Global IT Servicesand Products, India and AsiaPac IT Services and Products and Consumer Care and Lighting. Global ITServices and Products segment provides IT services to customers in the Americas, Europe and Japan. Therange of its services includes IT consulting, custom application design, development, re-engineering andmaintenance, systems integration, package implementation, technology infrastructure outsourcing, BPOservices and research and development services in the areas of hardware and software design. TheCompany's service offerings in BPO services include customer interaction services, finance andaccounting services and process improvement services for repetitive processes. Wipro's sales teams areorganized in three ways: by the vertical market segment of the client's business; by the geographicregion in which the client is located; and by the specific practice specialization or skill set that the clientrequires. The market for IT services is highly competitive and rapidly changing. India and AsiaPac ITServices and Products segment focuses primarily on meeting the IT products and services requirementsof companies in India, Asia-Pacific and the Middle East region. Its suite of services and products consistsof the following: Technology Products and Technology integration and management services andoutsourcing services. Wipro's offerings include: Availability Services, System Integration, InfrastructureManagement and Total Outsourcing and Technology Support Services. Consumer care and lightingbusiness segment focuses on niche profitable market segments and has historically generated cash tosupport the growth of its other business segments. Products in this segment includes: Soaps andtoiletries, Lighting and Hydrogenated cooking oils. The Company sells and markets its consumer careproducts primarily through distribution network in India, which has access to 2 million retail outletsthroughout the country. The primary raw materials for many of its soap and hydrogenated oil productsare agricultural commodities, such as vegetable oils. Wipro relies on a combination of patent, copyright,
 
trademark and design laws, trade secrets, confidentiality procedures and contractual provisions toprotect its intellectual property. Regulation of its business by the Indian Government affects Company'sbusiness in several ways. As of March 31, 2006, Wipro had over 53,700 employees. Wipro Technologiesis the global IT services business of Wipro Limited, a diversified company with the principal line of business of IT and consumer products. Wipro Limited, which had $1.2 billion in revenue for FY04, alsohas other interests in fluid power, lighting, medical equipment products, and financial services. WiproTechnologies ma
kes up around 67% of the company’s total revenue
 
and is Wipro’s fastest
-growingbusiness. Wipro Technologies is a part of Wipro Limited (NYSE:WIT) and is a leading global provider of high-end IT solutions. The IT solutions provided include application development services to corporateenterprises and product engineering services to technology companies. Wipro Technologies achieved$617 million in revenue for the fiscal year ending March 31, 2003, and has over 18,500 employees. Withover 10000 consultants Wipro integrates people processes and technologies to deliver innovativesolutions that enable implementation of product development strategies efficiently and cost-effectively.Wipro Technologies has emerged as the second-largest software exporter from India and has a high-powered client base, including GM, Lehman Brothers, Sony, NYSE, Weyerhaeuser, Thames Water,Lucent Technologies, Nike, and Nortel. Wipro Technologies provides end-to-end IT deployment solutionsto suit the specific business needs of large enterprises and small and medium- sized enterprises in theUnited States, Western Europe, and Japan. It offers systems integration solutions, network integrationsolutions, application development and maintenance solutions, packaged applications (such asenterprise resource planning [ERP], customer relationship management [CRM], and supply chainmanagement [SCM]) solutions, ecommerce solutions, IS outsourcing services, and business process
outsourcing (BPO) services. Wipro’s unique value proposition is
further delivered through its pioneeringOffshore Outsourcing Model and stringent quality processes
 
of SEI and Six Sigma. Wipro is also the firstIT services company in the world to achieve the highest level of quality certification, the SEI-CMM Level5.
When India opened its economy in 1990, Premji acknowledged that Wipro could not compete with PCimports. But he had his R&D
lab, filled with some of India's best talent. Wipro’s engineers designed
 semiconductors for Texas Instruments, phones for Nokia, and switches Azim Premji, current chairmain of Wipro, with a fortune estimated at $6 billion, is by far the nation's wealthiest individual. In 1946, hisfather founded the Western India Vegetable Products Company to manufacture and distribute cookingoils. The elder Premji died suddenly in 1966, thus Premji had to cut short his studies at Stanford to takeover the family business. (He finished his electrical engineering degree in 1999). He diversified intopersonal-care products and then into lightbulbs. In the early 1980s, Wipro started up an R&D lab. Within

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