Company executive should pay proper attention towards chec ingof various compone nts of PC before end user

delivery. Otherwise ittends towards defame of brand na me in comparison to rivals. Need to expand customer care center as the consumer base of HCLInfosystems is i ncreasing with tremendously fast pace. Proper attention should be paid for advertisement planningotherwise it may lead to problem for dealer and customer as well asfor company. Company should tie up with some event management company toorganize various prom otional activities li e canopy, Carnival. BIBLIOGRAPHY 91 Author : Philip Kotler, Mar eting management, Tata Mc-GrawHills Publishing ltd, 13 th Edition. MAGAZINES / NEWSPAPERS Business Today The Financial Express The Times of India Company Annual Magazine WEBSITES : www.hcl.in www.indiainfoline.com www.google.co.in www.hp.com www.saharacomputer.com www.acer.com www.dell.com

www.hclinfosystem.in Annexure Questionnaire 92 Topic : To study Customer Perception towards ultraportable laptops. 1) Do you own a computer/noteboo ? Yes [ ] No [ ] 2) Which brand of computer/noteboo do you own? HP [ ] DELL [ ] Lenovo [ ]Acer [ ] HCL [ ] Sony [ ]Others [ ] 3)Have you heard of Ultra mobile portable device? Yes [ ] No [ ] 4)What ind of computer you are using now? Des top computer [ ]Laptop [ ]Ultra portable laptop [ ] 5) How did you now about the type of computer you are using rightnow? Newspaper [ ] Magazine [ ]Television [ ]Friends and Family [ ] Others [ ] 6) Are you satisfied with the computer you are using right now? Yes [ ] No [ ] 6.1) If satisfied what features you li e about the laptop? Service [ ] Battery Bac up [ ]Configuration [ ] Brand [ ] 7) What according to you is important attribute for a Noteboo ?7.1 Price Agree [ ] Strongly agree [ ] Disagree [ ] Strongly disagree[ ] Neither agree Nor disagree [ ] 7.2 Service Agree [ ] ] Strongly agree [ ] Disagree [ ] Strongly disagree[] 93 Neither agree Nor disagree[ ] 7.3 Small Size & Light Weight Agree [ ] Strongly agree [ ] Disagree [ ] Strongly disagree[ ] Neither agree Nor disagree[ ] 8) What ind of IT equipment you are planning to buy? Des top [ ] Ultra mobile portable device [ ] Noteboo [ ] Others [ ] 9) Would you consider a product which has writing feature? Yes [ ] No [ ] 10) Have you heard of HCL Mileap ? Yes [ ] No [ ] 11) Do you heard about HCL Touch Services. Yes [ ] No [ ] 12) Do you now HCL customer care services are available in 11Indian languages & 24x7. Yes [ ] No [ ] 13) Which of the following laptop would you choose to buy ? HP [ ] Sony [ ] Dell [ ] Toshiba []Acer[ ] HCL [ ] Lenovo [ ] Others [] 14) Personal Details14.1 Age 18-25 [ ] 25-35 [ ] 36-50 [ ] 50 and above [ ] 14.2 Gender Male [ ] Female [ ] 14.3 Family Income 10 K - 12 K [ ] 12K - 20 K [ ]20K - 40K [ ] 40K and above [ ] 94 Signature 95