New Product Development and Technology Management

Presented By :- Shrikant Narayankar C-36

Introduction
Samsung Electronics Co.Ltd .is a SouthKorean multinational electronics and information technology company headquartered in Suwon, South Korea Entered the mobile phone segment in 1988.

The company overtook Apple in worldwide smartphone sales during the third quarter 2011, with a total market share of 23.8 percent, compared to Apple's 14.6percent share.

Samsung became the world's largest cellphone maker in 2012, with the sales of 45 million smart phones in the first quarter

Development from S2to S3

Design was meant to reflect the simplicity of nature - Hangil Song

"We wanted a more emotional, and stronger connection with our customers, - Jacob Lee, Samsung VP

FEATURES
Screen size
Screen resolution

SAMSUNG GALAXY S2 SAMSUNG GALAXY S3

4.3 inch 800*400 Front Facing Camera LED Flash Rear Facing Camera Video Recording 4.8 inch 1280*720 Autofocus Digital Zoom Front Facing Camera Image Stabilization LED Flash Rear Facing Camera Video Recording 3.3 photos per second No shutter lag 3G 4G Bluetooth Mobile Hotspot Tethering NFC Wi-Fi

Camera

Wireless Connectivity

3G 4G Bluetooth Mobile Hotspot Tethering Wi-Fi

Operating System Version User Interface

Android 2.3(Gingerbread) Android 1.2 GHz dualcore ARM Cortex-A9 1.20 GHz Dual Core 1,024MB 125.3x66.1x8.5mm 116 grams 32GB

Android 4.0(Ice cream sandwich) TouchWiz Advanced Dual Core, Qualco mm 1.50 GHz Quad Core 2,048MB 136.6 x 70.6 x 8.6mm 133 grams 64GB

CPU CPU Speed Processor Cores

RAM
Dimensions Weight Removable Storage (maximum)

Additional features from technological aspect

1. S Voice

2. Sense and Call

3. Smart stay

4. S Beam

5. AllShare Cast