CUSTOMER SATISFACTION INDEX

Details: Date: ________________ Customer Name: _________________________________ Mobile: ________________________

1. Age group a) 20-30 2. Occupation? a) Employee b) business-man c) Students d) others b) 30-40 c) 40-50 d) Above 50

3. Which model of Nokia mobile do you own? Model No:____________________ 4. Which feature is the best one in Nokia Mobile? a) Price b) style c) Battery d) quality e) User Friendly

5. How do you feel when you visit Nokia concept?

a)

Good

B) better c) best

d) Poor

6. Are you satisfied with our store (Nokia concept)? a) Yes b) No

7. Will you recommend our store (Nokia concept) to anybody? a) Yes b) No

8. What do you think about our customer service?

a) Excellent

b) Good

c) Better

d) Poor

9. How do you feel about companys response towards customers? a) Excellent b) Good c) Better d) Poor

11. Are you satisfied with our store after sales service? a) Satisfied b) not satisfied

12. How do you feel the experience at the showroom? a) Satisfied b) not satisfied

13. Are you satisfy with their usage of the Nokia Mobile? a) Fully satisfied b) just satisfied c) not satisfied

14. Please give your comments/suggestions to enable us to improve satisfaction of customers at this Nokia concept showroom? __________________________________________________________________ ________________________________________________________________ 15. Brand Comprehension in mind of customer
Extremely Low ____ ____ ____ ____ ____ Extremely High 16. In which media have you seen the advertisement? a) TV b) Newspaper c) Magazines d) Hoardings e) Radio 17.Do you think the advertisement is effective in inspiring consumers to have a new look everyday and be more in lives? a) Not at all effective b) Effective c) Highly effective d) Havent seen Nokia concept advertisement 18. How do you rate Nokia exclusive showrooms with respect to the following?

(1Poor, 2-Average, 3-Above Average, 4-Good, 5-Excellent) a) Ambience b) Sales personnel c) After sales service d) Display of Mobiles e) Overall showroom -

19. What made you to choose Nokia concept store? 20. Are you satisfied with the service of Nokia Concepts store when compared to other mobile stores? 21. Are you existing customer or new to our store? 22. Which mobile store will you prefer apart from our store? 23. Will you refer our Nokia products to others? 24. What do you think about newly launched Nokia models ? ( Newlook , Stylish , Features & user friends) a) Good b) Better c) Average 25) Will you recommend our store to others ?