Professional Documents
Culture Documents
Non-Profit Success
Grant $
Constant solicitation
Postal mail, E-mails, solicitations on the street,
fundraising dinner, advertising, piles and piles
of grants – everyone wants money.
Tanzanian Business
Person
NGO
International
Wellwisher
Tanzanian Business
Person
Local Business Person
Media and community recognition
Public recognition for his business
Connection with a person
Feel good about him or herself
Belief that they are contributing to a good
cause and a real need
Confidence their money will be used well
Personal thanks
Internatio
nal
Wellwishe
International Wellwisher
Has to be a cause that interests them
What might be a clue?
Impact
Personal connection with a cause organization
Credibility and accountability of the organization
Frequency of requests reasonable
Access to organization leadership
Donation request needs to match wealth, project
belief and engagement
Desire to fund/customize their own program
Has advantages and pitfalls
MAdeA: MAdeA
TYACP: TYACP
Gosbert and Shaban: Why you should hire me
Natalie – The women’s shelter
Pitch to your donors
MAdeA works to empower women and fight domestic violence and
sexual assault in economically isolated areas in Tanzania. The
women we work with earn less than a dollar a day and are
frequently subject to rape and battering.
Sources: Cravens,
2006