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Absolute and Comparative style Click to edit Master subtitleAdvantage Factor Endowment Theory of Competitive Advantage Implications of trade theories
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Key Issues
Why do nations trade with each-other? How do different theories explain trade flows? How does free trade raise the economic welfare of all participating nations? Any disagreements? Can government actively influence a countrys competitive advantage? Why is an understanding of trade theory important for managers?
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David Ricardos theory of comparative advantage, which he used to argue against the corn laws, states that specialization and free trade will benefit all trading partners (real wages will rise), even those that may be absolutely less efficient producers.
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A country enjoys an absolute advantage over another country in the production of a product when it uses fewer resources to produce that product than the other country does.
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A country enjoys a comparative advantage in the production of a good when that good can be produced at a lower cost in terms of other goods.
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Wheat Cotton
6 bushels 2 bales
2 bushels 6 bales
New Zealand can produce three times the wheat that Australia can on one acre of land, and Australia can produce three times the cotton. We say that the two countries have mutual absolute advantage.
Suppose that each country divides its land to obtain equal units of cotton and wheat production as shown below:
Total Production Of Wheat And Cotton Assuming No Trade, Mutual Absolute Advantage, And 100 Available Acres NEW ZEALAND AUSTRALIA
75 acres x 2 bushels/acre 150 bushels 25 acres x 6 bales/acre 150 bales
Wheat Cotton
Production Possibility Frontiers for Australia and New Zealand Before Trade
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An agreement to trade 300 bushels of wheat for 300 bales of cotton would double both wheat and cotton consumption in both countries.
PRODUCTION
New Zealand Australia
0 acres 0
CONSUMPTION
New Zealand
300 bushels 300 bales
Australia
300 bushels 300 bales
Wheat Cotton
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Because both countries have an absolute advantage in the production of one product, specialization and trade will benefit both.
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Even if a country had a considerable absolute advantage in the production of both goods, Ricardo would argue that specialization and trade are still mutually beneficial.
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When countries specialize in producing the goods in which they have a comparative advantage, they maximize their combined output and allocate their resources more efficiently.
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Assume that people in each country want to consume equal amounts of cotton and wheat, and that each country is constrained by its domestic production possibilities curve, as follows: Yield Per Acre of Wheat and Cotton
NEW ZEALAND Wheat Cotton AUSTRALIA
6 bushels 6 bales
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1 bushel 3 bales
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AUSTRALIA
75 acres x 1 bushels/acre 75 bushels 25 acres x 3 bales/acre 75 bales
The gains from trade in this example can be demonstrated in three stages.
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Realizing a Gain from Trade When One Country Has a Double Absolute Advantage
Stage 1: Countries specialize
STAGE 1 New Zealand Wheat Cotton
50 acres x 6 bushels/acre 300 bushels 50 acres x 6 bales/acre 300 bales
Australia
0 acres 0 100 acres x 3 bales/acre 300 bales
Australia transfers all its land into cotton production. New Zealand cannot completely specialize in wheat production because it needs 300 bales of cotton and will not be able to get enough cotton from Australia (if countries are to consume equal amounts of cotton and wheat).
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Realizing a Gain from Trade When One Country Has a Double Absolute Advantage
Stage 2:
STAGE 2 New Zealand Wheat Cotton
Australia
0 acres 0 100 acres x 3 bales/acre 300 bales
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Realizing a Gain from Trade When One Country Has a Double Absolute Advantage
Stage 3: Countries trade
STAGE 3 New Zealand Wheat
350 bushels (after trade) 200 bales (trade)
Australia
100 bushels
Cotton
100 bales
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The real cost of producing cotton is the wheat that must be sacrificed to produce it. A country has a comparative advantage in cotton production if its opportunity cost, in terms of wheat, is lower than the Dr. S. Jain 1919 other country.
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Both Australia and New Zealand will gain when the terms of trade are set between 1:1 and 3:1, cotton 2/14/13 Dr. S. Jain 2020 to wheat.
In the real world, while trade is partly explained by differences in labor productivity, it also reflects differences in countries resources. The Heckscher-Ohlin theory:
Emphasizes resource differences as the only source of trade Shows that comparative advantage is influenced by:
21 Dr. S. Jain Relative factor abundance (refers4-21 to Slide
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AssumptionsBasics
There are
two countries, Home and Foreign two goods, Cloth and Food, and two resources, Labor and Land
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Prices of Goods
Let PC and PF denote the nominal prices of cloth and food. Then, PC/PF is the relative price of cloth (in units of food) and PF/PC is the relative price of food (in units of cloth)
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Prices of Factors
Let w be the nominal price (or, wage) of labor. Let r be the nominal price (or, rent) of land Then w/r is the relative price of labor (in units of land) and r/w is the relative price of land (in units of labor)
Example: If w = $10 per hour for one worker and r = $100 per hour for one acre of land, then the relative wage for one worker is 1/10 acres of land Dr. S. Jain relative rent on an acre of and the 2/14/13 2424
Nominal Prices
The nominal price of a commodity is simply the number of dollars (or any other relevant unit of account) that must be paid to buy one unit of the commodity For example, the nominal price of laboralso called the nominal wage may be $8 per hour
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Real Prices
The real price of commodity X, in units of commodity Y, is the amount of Y that costs the same as one unit of X For example, if the nominal price of labor is $8 per hour and the nominal price of a cup of coffee is $2, then the real price of labor is 4 cups of coffee per hour Real prices are also called relative 2/14/13 Dr. S. Jain 2626 prices
Real Price of X, in units of Y, is equal to Nominal Price of X / Nominal Price of Y So, if w is the nominal wage and P is the nominal price of a cup of coffee, then the real wage is w / P. For example, if w is $8 per hour and P is $2, then the real wage is w / P = 8/2 = 4 cups of coffee per hour, as in the previous slide.
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As labor becomes more expensive relative to land, cloth, which is labor-intensive in production, finds itself at a disadvantage and becomes relatively more expensive compared to food As both Home and Foreign use the same technologies, the same FPGP curve is applicable in 2828 countries both
Under free trade, the relative price of cloth will be the same in both countries Therefore, the wage-rent ratio will also be the same in the two countries
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As labor becomes relatively more expensive, relatively more land is used in production of both food and cloth
1 2
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But the number of acres of land per worker is always higher in food production, reflecting the assumption that food production 3030 is land intensive
As both Home and Foreign use the same technologies, Food productio these two curves n must be true in both countries. As free trade equalizes the wage-rent ratio worldwide, acres of land per worker in cloth production must be the same Same must worldwide. be true for food production. Therefore, Foreign, which has more land per worker than Home, must3131 produce
1 2
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Relative Supplies
Therefore, if the same w/r prevails in both countries, then QF/QC must be higher in Foreign than in Home. Equivalently, QC/QF must be higher in Home than in Foreign.
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Relative Supplies
From the FPGP Curve in Fig. 1, any particular value of w/r is linked to a specific value of PC/PF. Therefore, if the same w/r prevails in the two countries, then the same PC/PF must also prevail in the two countries. And at that common value of PC/PF
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As cloth becomes more expensive relative to food, the output of cloth will increase relative to food, Therefore, the relative 2/14/13 Dr. S. Jain supply curves slope upward.
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The H-O assumptions about preferences imply that that consumer behavior can be summarized by this Relative Demand curve and that the same curve is true in both Home and Foreign
3
In this figure, when the price of a yard of cloth is 17 times the price of a calorie of food, the number of yards of cloth consumed is 3 times the number of calories of food consumed, for 2/14/13 every individual worldwide. Why Dr. S. Jain isnt the
3535
RSFOREI GN
RSHOM E
Foreign
Home
RD
The relative supplies and demands can be combined to find the autarky relative prices in Home and Foreign Clearly, they are3636 different
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In autarky, the labor-intensive good is relatively cheaper in the laborabundant country Therefore, under free trade, the laborintensive good is exported by the labor-abundant Jain 2/14/13 Dr. S.
PC/PF
Foreign
autark y
Foreign : land abundant, labor scarce Home: land scarce, labor abundant 3737 Cloth: labor intensive
Summary
The Heckscher-Ohlin model, in which two goods are produced using two factors of production, emphasizes the role of resources in trade. A rise in the relative price of the labor-intensive good will shift the distribution of income in favor of labor:
The real wage of labor will rise in terms 2/14/13of both goods, while the real income of 38 2/14/13 Dr. S. Jain
Slide 4-38
Summary
For any given commodity prices, an increase in a factor of production increases the supply of the good that uses this factor intensively and reduces the supply of the other good.
The Heckscher-Ohlin theorem predicts the following pattern of trade:
A country will export that commodity which uses intensively its abundant factor and import that commodity which 2/14/13 39 2/14/13 Dr. S. Jain uses intensively its scarce factor.4-39 Slide
Summary
The owners of a countrys abundant factors gain from trade, but the owners of scarce factors lose.
In reality, complete factor price equalization is not observed because of wide differences in resources, barriers to trade, and international differences in technology. S. Jain 2/14/13 40 2/14/13 Dr.
Slide 4-40
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Enormous popularity
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the threat of new entrants, the bargaining power of customers, the bargaining power of suppliers, the threat of substitute products or services, and the jockeying among current contestants.S. Jain 2/14/13 Dr. 4242
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Strategy has now become a regular field in management schools. It is mostly a haven for economists. They address Value Creation, which is finding an approach, a cost-reduction technique, or some manner permitting the firm to compete effectively.
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The essence of strategy formulation is coping with competition. Different forces take on prominence, of course, in shaping competition in each industry. Every industry has an underlying structure, or a set of fundamental economic and technical characteristics, whether an industry is dealing Dr. S. Jain in services or selling 2/14/13 4545
Threat of Entry
New entrants to an industry bring new capacity, the desire to gain market share, and often substantial resources. There are six major sources of barriersDr. S. Jain to 2/14/13
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Barriers to Entry
Economies of scale - - These economies deter entry by forcing the aspirant either to come in on a large scale or to accept a cost disadvantage. Product differentiation -- Brand identification creates a barrier by forcing entrants to spend heavily on marketing
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Barriers to Entry
Cost disadvantages independent of size -- Entrenched companies may have cost advantages not available to potential rivals, no matter what their size and attainable economies of scale.
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Barriers to Entry
Access to distribution channels -The newcomer must, of course, secure distribution of its product or service. Government policy -- Governments can limit or even foreclose entry to industries with such controls as license requirements and limits on access to raw materials.
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The power of each important supplier or buyer group depends on a number of characteristics of its market situation and on the relative importance of its sales or purchases to the industry compared with its overall business.
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A company's choice of suppliers to buy from or buyer groups to sell to should be viewed as a crucial strategic decision. Most common is the situation of a company being able to choose whom it will sell to, in other words, buyer selection.
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Substitute Products
Substitute products place a ceiling on prices a competing firm can charge, limiting the potential of an industry. Substitutes not only limit profits in normal times; they also reduce the bonanza an industry can reap in boom times.
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Substitute Products
Substitutes often come rapidly into play if some development increases competition in their industries and causes price reduction or performance improvement.
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Fixed costs are high or the product is perishable, creating strong temptation to cut prices. Capacity is normally augmented inJain 2/14/13 Dr. S.
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Formulation of Strategy
1. Positioning the company Positioning the company so that its capabilities provide the best defense against the competitive force.
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Formulation of Strategy
2. Influencing the balance Influencing the balance of the forces through strategic moves, thereby improving the company's position.
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Formulation of Strategy
Anticipating shifts in the factors underlying the forces and responding to them, with the hope of exploiting change by choosing a strategy appropriate for the new competitive balance before opponents recognize it.
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Formulation of Strategy
Porter and numerous other authorities have stressed the need to look beyond product to function in defining a business, beyond national boundaries to potential international competition, and beyond the ranks of one's competitors tomorrow.
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Formulation of Strategy
to formulate strategy we must
understand our resources and capabilities understand the environment, and combine knowledge of strategy and organizational architecture.
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Conclusions
The key to growth -- even survival -is to stake out a position that is
less vulnerable to attack from head-tohead opponents, whether established or new, and less vulnerable to erosion from the direction of buyers, suppliers, and substitute goods.
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Conclusions
solidifying relationships with favorable customers, differentiating the product either substantively or psychologically through marketing, integrating forward or backward, or establishing technological leadership.
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The ratio at which a country can trade domestic products for imported products is the terms of trade. The terms of trade determine how the gains from trade are distributed among trading partners.
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tariffs quotas administrative barriers other infant industry argument changing comparative advantage to prevent dumping
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to prevent establishment of a foreignbased monopoly to spread risks externalities pursuing national interests (but against world interests)
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protection as second best world multiplier effects retaliation cushions inefficiency bureaucracy
History of protection
Pre-war growth in protection Post-war reduction in protection and the role of GATT
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deadweight costs - Net losses that occur in an economy as the result of tariffs
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antidumping duties - Costs levied on imports that have been dumped (selling below costs or below exporters home market price to unfairly drive domestic firms out of business)
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The necessity to shield infant industries - belief that if domestic firms are as young as infants, in the absence of government intervention, they stand no chance of surviving and will be crushed by mature foreign rivals
2.
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