Brand Shares (by Global Brand Name)

Brand
Internet Retailing
Asia Pacific
Tmall
Rakuten
360buy
Amazon
Apple
Dell
Suning
G Market
Yahoo!
Auction
Vancl
Joyo
Interpark
Belle Maison
Nissen
Famima
Dangdang
Yihaodian
Co-op
GSeShop
CJ Mall
Lotte imall
DHC
Lotte.com
icson
H Mall
EC Current
Bic Camera
Japanet Takata
Yodobashi Camera
Homeplus
E-Mart
Yamada Denki
PC Home
YES24
Ito-Yokado
Benesse
LaFaSo
Uniqlo
Scroll Shop
Gome
Fellisimo
Cecile
Newegg
Seven Net Shopping
Dinos
Okbuy
Tsutaya
HMV
Fancl
Epson Direct
Books
OCJ
Lotte Mart
Oaklawn
Kenko
Toys "R" Us
Jupiter Shop Channel
Orbis
Kyobo
Tower Records
Netprice
MUJI
PayEasy

Historic

Retail Value RSP excl Sales Tax

% breakdown

Company name (GBO)

2007

2008

2009

2010

2011

2012

Alibaba Group Holding Ltd

Rakuten Inc
360buy.com
Amazon.com Inc
Apple Inc
Dell Inc
Suning Appliance Co Ltd
eBay Inc
Yahoo! Inc
eBay Inc
VANCL Chengpin (Beijing)
Technology Co Ltd
Amazon.com Inc
InterPark Corp
Senshukai Co Ltd
Nissen Holdings Co Ltd
FamilyMart Co Ltd
Dangdang.com
Wal-Mart Stores Inc
Japan Consumers
Cooperative Union
GS Holdings Corp
CJ Corp
Lotte Group
DHC Corp
Lotte Group
Icson E-commerce
Development Co Ltd
Hyundai Department
Store Co Ltd
Stream Co Ltd
Bic Camera Co Ltd
Japanet Takata Co Ltd
Yodobashi Camera Co Ltd
Tesco Plc
Shinsegae Co Ltd
Yamada Denki Co Ltd
PC Home Online
YES24 Co Ltd
Seven & I Holdings Co Ltd
Benesse Corp
lafaso.com
Fast Retailing Co Ltd
Scroll Corp
GOME Electrical
Appliances Holding Ltd
Felissimo Co Ltd
Cecile Co Ltd
Newegg.com Inc
Seven & I Holdings Co Ltd
Fuji Television Network
Inc
OkBuy (China) Co Ltd
Culture Convenience Club
Co Ltd
Lawson Inc
Fancl Corp
Seiko Epson Corp
Uni-President Enterprises
Corp
Shanghai Media Group
Lotte Group
NTT DoCoMo Inc
Kenko.com Inc
Toys "R" Us Inc
Jupiter Shop Channel Co
Ltd
Pola Orbis Holdings Inc
Kyobo Life Insurance Co
Ltd
Tower Records Japan Inc
Netprice Ltd
Ryohin Keikaku Co Ltd
PayEasy Digital
Integration Co Ltd

10.6
0.1
5.0
1.3
2.2
0.0
2.5
2.6
-

12.9
0.4
6.5
1.3
2.3
0.1
3.3
2.6
2.3
0.1

15.1
1.1
6.6
1.6
2.2
0.1
2.5
2.7
1.7
0.1

5.5
13.9
2.0
6.4
2.1
1.9
0.3
2.1
2.1
1.7
0.4

13.4
11.1
4.3
6.1
2.1
1.8
0.8
1.7
1.6
1.3
0.5

22.0
9.3
5.5
5.4
1.9
1.4
1.3
1.3
1.2
1.0
0.8

0.3
1.7
1.3
1.0
0.8
0.3
0.7

0.3
1.7
1.4
1.3
0.8
0.2
1.0

0.5
1.4
1.3
1.3
1.0
0.4
1.2

0.6
1.2
1.1
1.0
0.8
0.4
0.9

0.7
0.9
0.8
0.8
0.7
0.5
0.7

0.7
0.7
0.6
0.6
0.6
0.6
0.6
0.6

1.3
1.0
0.3
0.8
0.3
-

1.0
0.7
0.5
0.9
0.4
-

0.8
0.7
0.4
1.0
0.4
0.1

0.7
0.6
0.4
0.8
0.5
0.1

0.6
0.6
0.6
0.6
0.5
0.2

0.6
0.5
0.5
0.5
0.5
0.4

0.8

0.7

0.6

0.6

0.5

0.4

0.5
0.6
0.5
0.7
0.1
0.4
0.4
0.7
0.1
0.5
0.2
0.1

0.6
0.6
0.6
0.7
0.1
0.4
0.5
0.6
0.2
0.6
0.0
0.2
0.1

0.7
0.7
0.7
0.7
0.1
0.5
0.5
0.4
0.4
0.6
0.0
0.3
0.4
0.1

0.6
0.6
0.6
0.6
0.2
0.4
0.4
0.4
0.3
0.5
0.1
0.3
0.3
0.1

0.5
0.4
0.4
0.4
0.2
0.2
0.3
0.3
0.3
0.3
0.3
0.1
0.2
0.3
0.1

0.4
0.3
0.3
0.3
0.3
0.3
0.3
0.3
0.2
0.2
0.2
0.2
0.2
0.2
0.2

0.4
0.4
0.0
0.4

0.4
0.4
0.1
0.4

0.4
0.4
0.2
0.4

0.3
0.3
0.3
0.3
0.3

0.2
0.2
0.2
0.2
0.2

0.2
0.2
0.2
0.2
0.2

0.3

0.3

0.0
0.4

0.0
0.3

0.1
0.2

0.2
0.2

0.3
0.5
0.2

0.4
0.5
0.2

0.4
0.5
0.2

0.3
0.3
0.3
0.2

0.2
0.2
0.2
0.1

0.1
0.1
0.1
0.1

0.0
0.2
0.2
0.2

0.0
0.2
0.2
0.2

0.1
0.0
0.2
0.2
0.2
0.2

0.1
0.1
0.2
0.2
0.2
0.2

0.1
0.1
0.1
0.1
0.1
0.1

0.1
0.1
0.1
0.1
0.1
0.1

0.2
0.1

0.2
0.1

0.2
0.1

0.2
0.1

0.1
0.1

0.1
0.1

0.2
0.2
0.1
0.2

0.2
0.2
0.2
0.2

0.2
0.2
0.2
0.2

0.1
0.2
0.1
0.1

0.1
0.1
0.1
0.1

0.1
0.1
0.1
0.1

Page 1 of 2

Golf Digest Online

Belluna
D&Shop
M18
Takashimaya
Tsann Kuen
ET Mall
Ruten
Image
QVC
Amway
E-Net Japan
Catalogue House
139shop
Yihaodian
Redbaby
E Mart
7&Y
HMV
Scroll Shop
Oaklawn
G Market
D&Shop
PC Success
7&Y
Apple
HMV
Nissen
Orbis
Woori Home Shopping
Woori Home Shopping
Others
Total
Hong Kong, China
Amazon
eBay
Rakuten
Dell
Asos
Sa Sa
ParknShop
Wellcome
Others
Total

Golf Digest Online Inc

Belluna Co Ltd
GS Holdings Corp
MecoxLane Inc
Takashimaya Co Ltd
Tsann Kuen Enterprise Co
Ltd
Eastern Home Shopping
Network
PChome eBay Co Ltd
Image Holdings Co Ltd
Liberty Media Corp
Amway Corp
E-Net Japan Corp
Catalogue House Co Ltd
139shop.com
yihaodian.com
Redbaby.com.cn
Shinsegae Co Ltd
Seven & I Holdings Co Ltd
HMV Japan KK
Mutow Co Ltd
Oaklawn Marketing Inc
InterPark Corp
Daum Communication Co
Ltd
PC Success Co Ltd
Ito-Yokado Co Ltd
Apple Computer Inc
HMV Group Plc
Nissen Co Ltd
Orbis Co Ltd
Lotte Group
Woori Home Shopping Co
Ltd
Others
Total
Amazon.com Inc
eBay Inc
Rakuten Inc
Dell Inc
Asos Plc
Sa Sa International
Holdings Ltd
Hutchison Whampoa Ltd
Dairy Farm International
Holdings Ltd
Others
Total

0.2
0.1
0.1
0.1
0.1

0.2
0.1
0.8
0.1
0.1
0.1

0.2
0.1
0.3
0.1
0.1
0.1

0.1
0.1
0.2
0.1
0.1
0.1

0.1
0.1
0.1
0.1
0.1
0.1

0.1
0.1
0.1
0.1
0.1
0.0

0.2

0.2

0.1

0.1

0.1

0.0

0.2
0.1
0.1
0.1
0.1
0.1
0.1
0.0
0.1
0.3
0.3
0.4
0.3
3.6
1.4

0.1
0.1
0.1
0.1
0.1
0.1
0.1
0.1
0.1
0.4
0.3
0.4
0.2
-

0.1
0.1
0.1
0.1
0.1
0.1
0.1
0.0
0.1
0.1
0.4
0.3
-

0.1
0.1
0.1
0.1
0.1
0.0
0.0
0.2
0.1
0.1
-

0.1
0.1
0.1
0.1
0.0
0.0
0.0
0.4
0.1
-

0.0
0.0
0.0
0.0
0.0
0.0
0.0
-

0.1
-

48.6
100.0

43.8
100.0

41.6
100.0

40.1
100.0

36.9
100.0

33.1
100.0

4.1
0.6
1.5
0.0
0.2

4.7
0.9
0.9
1.7
0.0
0.2

6.1
1.5
0.1
1.6
0.0
0.2

7.3
1.8
1.6
1.6
0.1
0.2

8.8
2.4
1.4
1.5
0.2
0.2

9.3
3.1
1.5
1.5
0.6
0.2

0.3
0.2

0.3
0.2

0.3
0.2

0.2
0.2

0.2
0.2

0.2
0.2

93.1
100.0

91.0
100.0

89.9
100.0

87.0
100.0

85.2
100.0

83.4
100.0

Research Sources:
Retailing: Euromonitor from trade sources/national statistics
2013 Euromonitor International

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