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  • Media 8113

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    jadie20
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    The document discusses different types of media institutions and their brand values. It notes that media institutions change due to societal influences and can be dominated by large conglomerates. Brand values of media institutions can be found in what they believe in as a company and are exemplified by the BBC which aims to give, inform and entertain across its various channels that focus on knowledge, new ideas, music and culture. ITV also has various channels focused on entertainment, crime dramas and male audiences, similar to some BBC channels. The homework assignment is to research E4 and 5* channels and compare them to the main channels in terms of adverts, shows and audience.

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    The document discusses different types of media institutions and their brand values. It notes that media institutions change due to societal influences and can be dominated by large conglomerates. Brand values of media institutions can be found in what they believe in as a company and are exemplified by the BBC which aims to give, inform and entertain across its various channels that focus on knowledge, new ideas, music and culture. ITV also has various channels focused on entertainment, crime dramas and male audiences, similar to some BBC channels. The homework assignment is to research E4 and 5* channels and compare them to the main channels in terms of adverts, shows and audience.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    2K views4 pages

    Media 8113

    Uploaded by

    jadie20
    The document discusses different types of media institutions and their brand values. It notes that media institutions change due to societal influences and can be dominated by large conglomerates. Brand values of media institutions can be found in what they believe in as a company and are exemplified by the BBC which aims to give, inform and entertain across its various channels that focus on knowledge, new ideas, music and culture. ITV also has various channels focused on entertainment, crime dramas and male audiences, similar to some BBC channels. The homework assignment is to research E4 and 5* channels and compare them to the main channels in terms of adverts, shows and audience.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 4

    Media

    8th ,01,13

    Media institution
    Type of Media that changes due to the society;
    Wider Immediate Dominant Conglomerates Brand values.

    Brand values
    Where can we find the brand values of an institution? It can be a part of what they believe in as a company.
    BBC give, inform and entertain BBC2; mixed with knowledge BBC3; new and different BBC4; music and culture Channel 4; E4; entertainment. ITV; is similar to BBC but not a broad ITV3; crime dramas ITV4; men's channel

    h/w
    Research e4 and 5* and then compare them with the main channels Include
    Adverts, shows, audience, etc

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