Campaign

(All)

Values
Sum of Cost Sum of Quantity Redeemed
Sum of Resulting Sales
148600
2710
260183

Month
Jan-08
Jan-08
Jan-08
Jan-08
Jan-08
Feb-08
Feb-08
Feb-08
Feb-08
Feb-08
Feb-08
Mar-08
Mar-08
Mar-08
Mar-08
Mar-08
Mar-08
Apr-08
Apr-08
Apr-08
Apr-08
Apr-08

Campaign
coupon
direct mail
radio spot
local ad
coupon
direct mail
direct mail
coupon
coupon
local ad
radio spot
coupon
coupon
coupon
direct mail
radio spot
radio spot
direct mail
coupon
direct mail
coupon
radio spot

Cost
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$

5,000.00
4,500.00
9,500.00
4,800.00
5,000.00
4,500.00
4,500.00
6,000.00
8,000.00
7,500.00
9,500.00
6,000.00
5,500.00
5,800.00
4,500.00
15,000.00
11,500.00
4,500.00
6,000.00
4,800.00
6,200.00
10,000.00

Quantity Redeemed Resulting Sales

105
93
75
202
152
147
132
125
103
87
187
125
107
82
74
177
164
106
98
114
68
187

$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$

11,500.00
10,999.00
8,000.00
16,545.00
13,500.00
13,440.00
13,200.00
12,500.00
11,300.00
8,600.00
15,999.00
12,500.00
11,500.00
8,100.00
8,000.00
15,000.00
14,500.00
11,500.00
9,000.00
12,000.00
7,000.00
15,500.00

Coupon Type
Buy 1, Get 1 Free
20% off
$75 off
Buy 1, Get 1 50%
Off

Quantity
Redeemed

Coupon Quantity Redeemed

398
107
232
24%

228

41%

24%
11%

Quantity Redeemed
400
350
300
250
200
150
100
50
0
Buy 1, Get
1 Free

20% off

$75 off

Buy 1, Get
1 50% Off

Redeemed

Buy 1, Get 1 Free

20% off
$75 off
Buy 1, Get 1 50% Off

eemed

Quantity Redeemed

Loan Analysis
Loan Amount
Term (months)
Interest Rate
Payment

$40,000.00
60
12.50%
($900.00)