Ma trn cc yu t bn ngoi EFE cu tp on Vingroup.

STT
1
2
3
4
5
6
7
8
9

Cc yu t ch yu bn ngoi
C hi
Gia tng ngi tiu dng c thu nhp cao
Kh nng tip cn ngun lao ng cht lng cao
Chnh sch u i v li sut
Chnh sch u i v t ai
Nhiu v tr t p
Th trng du lch ngh dng gia tng.
Th trng chm sc sc khe gia tng
Tim nng pht trin cc thnh ph ln
C hi t c ch hnh chnh

H s quan
trng

Phn
loi

0.05
0.05
0.05
0.07
0.09
0.09
0.08
0.07
0.07

3
3
2
2
4
4
4
3
2

0.04
0.09
0.06
0.07
0.07
0.05
1

2
4
3
2
3
2

Mi e da
1
2
3
4
5
6

Nn kinh t tng trng chm

Th trng doanh nghip, cng ty tng trng chm
Kh tip cn cng ngh hin i
Mi e da t i th nc ngoi
Ga c vt liu gia tng
Kh tip cn vn trn th trng chng khon
Tng cng =

S im
quan trng
0.15
0.15
0.1
0.14
0.36
0.36
0.32
0.21
0.14

0.08
0.36
0.18
0.14
0.21
0.1
3

SST
1
2
3
4
5
6
7
8
9
10
11
12

Cc yu t mi trng cnh tranh

Quy m cng ty ln.
Kh nng huy ng vn .
Lc lng qun l hiu qu.
Nhn vin chuyn nghip.
R&D u t cao.
Sn phm cht lng cao, tin nghi.
Kin trc c o.
Thi gian hon thnh d n ngn.
Thn thin vi mi trng.
Th trng ln.
Khch hng ng cp.
Thng hiu uy tn.

Tng cng

Mc
quan trng
0.08
0.09
0.08
0.08
0.07
0.09
0.09
0.08
0.06
0.08
0.1
0.1
1

Tp on Vingroup
Phn loi
4
3
4
3
3
4
3
3
3
3
4
4

Ma trn hnh nh cnh tranh ca tp on

Tp on Vingroup Tp on Keppel Land

Tp on Kumho

Tp on Parkson

s im Phn loi s im
Phn loi s im Phn loi s im
0.32
4
0.32
4
0.32
3
0.24
0.27
3
0.27
3
0.27
3
0.27
0.32
3
0.24
3
0.24
3
0.24
0.24
3
0.24
3
0.24
3
0.24
0.21
4
0.28
3
0.21
3
0.21
0.36
3
0.27
2
0.18
3
0.27
0.27
3
0.27
2
0.18
2
0.18
0.24
3
0.24
3
0.24
2
0.16
0.18
3
0.18
3
0.18
3
0.18
0.24
3
0.24
3
0.24
3
0.24
0.4
4
0.4
3
0.3
3
0.3
0.4
3
0.3
3
0.3
2
0.2
3.45
3.25
2.9
2.73

nh cnh tranh ca tp on VinGroup

Ma trn cc yu t bn trong IFE

STT
1
2
3
4
5
6
7
1
2
3

Cc yu t bn trong ch yu
im mnh
Ngun nhn lc trnh cao
Khi ti sn gi tr sinh li ln
Tc tng trng nhanh
Kh thc hin d n trong thi gian ngn
Sn phm cht lng v c o
Ngun vn d huy ng
Uy tn cng ty ln mnh
im yu
Hn ch trong o to ngun nhn lc
Kh khn trong tip cn d n mi
u t tri ngnh cha mang li hiu qu

rn cc yu t bn trong IFE

u t bn trong ch yu

im mnh
c trnh cao
tr sinh li ln
ng nhanh
d n trong thi gian ngn
lng v c o

im yu
o to ngun nhn lc
g tip cn d n mi
nh cha mang li hiu qu
Tng

Mc
Phn loi S im
quan trng
0.1
0.12
0.07
0.1
0.1
0.12
0.08

4
3
3
3
3
3
3

0.4
0.36
0.21
0.3
0.3
0.36
0.24

0.09
0.09
0.13

2
2
4

0.18
0.18
0.52
3.05

Bng tng hp mi trng v m ca tp on Vingroup

Mc quan
trng ca cc
yu t vi
nghnh

Cc yu t mi trng

Tc ng
i vi
cng ty

Mi trng v m
Kinh t
GDP Tng trng thp
Lm pht thp
Li sut cho vay thp
Doanh nghip ph sn nhiu
Cc thnh ph ln c tng trng cao
X hi
Ngi dn c thu nhp cao tng nhanh
Nhu cu ngh dng, du lch
Lc lng ngun nhn lc i hc cao
Xu hng thn thin vi mi trng
Chnh tr
n nh chnh tr
C ch qun l phc tp
u i v t ai
u i v thu v li vay
Cng ngh
Trnh cng ngh tng cao
Kh tip cn cng ngh mi
T nhin
Nhiu v tr t p

2
3
3
2
3

3
3
4
4
3

3
2
3
2

3
3
2
2

3
3
3
3

2
2
3
0

2
2

3
3

3
3
2
2
2

0
3
0
0
3

2
3

3
3

Mi trng cnh tranh

i th cnh tranh
Kinh nghim Vit Nam
Ngun vn di do
C cu gi cha linh hot
u i ca nh nc vi d n FDI
Cnh tranh cao
i th tim n
C kinh nghim trong cc dch v cao cp
H thng qun l d n

Nh cung ng
Ga nguyn vt liu tng cao
Huy ng vn trn sn chng khon
Khch hng
Xu hng thch i du lch ngh dng
Nhu cu cc dch v chm sc sc khe

3
3

3
2

2
2

3
4

3
3
3
3
2
3

3
3
2
3
3
3

2
3
2

3
3
3

3
3
3
3

3
3
3
3

3
2

2
2

3
3
3
3

3
3
3
3

Mi trng bn trong
Ngun nhn lc
Ngun nhn lc cht lng cao
i ng qun l lm vic hiu qu
Ngun lc k cn
Ti sn c gi tr ln
Tng trng nhanh
Cc v tr bt ng sn c a
Kh nng thc hin d n
Thi gian hon thanh nhanh
Sn phm cht lng
Kin trc c o
Ngun vn
Vn hin c ca ch s hu ln
Huy ng vn d dng
Uy tn trn trng quc t cao
K hoch ti chnh
Kh nng tip cn d n mi
Vn hnh chnh
u t tri ngnh vo y t, chm sc sc p
Marketing
Qung b thng hiu
Mi quan h vi mi gii bt dng sn
Tm kim khch hng mi
Thng hiu c khch hng a thch

Tnh cht im tng

tc ng
hp

-1
1
1
-1
1

-6
9
12
-8
9

1
1
1
1

9
6
6
4

1
-1
1
-1

6
-6
9
0

-1
-1

-6
-6

1
1
-1
-1
-1

0
9
0
0
-6

1
1

6
9

-1
1

-9
6

1
1

6
8

1
1
-1
1
1
1

9
9
-6
9
6
9

1
1
1

6
9
6

-1
1
1
-1

-9
9
9
-9

-1
-1

-6
-4

-1
-1
-1
-1

-9
-9
-9
-9

Vincom
Vinperl
Vincharm
Vinmec

doanh thu
30.00%
40.00%
18.00%
12.00%
100.00%
20%

10%

0%
~5x

~2x

Vinpearl(40%)
Vinmec(12%)
Vincharm(18%)
Vincom( 30%)

0
Ma trn BCG

2x

5x

3
Tng
im
ma trn
EFE

1
3
2
Tng im ma trn IFE

Ma trn QSPM

Cc yu t quan trng

Cc yu t bn ngoi.
Cc thnh ph ln c tng trng cao
Ngi dn c thu nhp cao tng nhanh
Nhu cu ngh dng, du lch
u i v t ai
Nhiu v tr t p
Cc i th cnh tranh ang thm d
C ch qun l phc tp
Kh tip cn cng ngh mi
Xu hng thn thin vi mi trng
Li sut cho vay thp
Cc yu t bn trong
i ng qun l lm vic hiu qu
Sn phm cht lng
Uy tn trn trng quc t cao
Huy ng vn d dng

Tng trng nhanh

u t tri ngnh
Qung b thng hiu
Mi quan h vi mi gii bt ng sn
Tm kim khch hng mi
Thng hiu c khch hng a thch
Tng cng

Phn loi

3
3
2
3
2
3
3
2
2
3
3
3
3
3
2
2
3
3
3
3

Cc chin lc thay th
Xy dng trung tm
thng mi ti cc thnh
ph Nng, Bnh
Dng
AS
TAS
4
12
3
9
2
4
3
9
3
6
3
9
2
6
2
4
2
4
3
9
4
3
3
3
3
1
3
3
3
3

12
9
9
9
6
2
9
9
9
9
155

n lc thay th
C s hp dn

Pht trin dch v

ngh dng
AS

TAS
2
2
4
2
3
2
3
2
3
3

6
6
8
6
6
6
9
4
6
9

2
2
3
3
2
3
2
2
3
3

6
6
9
Nhu cu ngh dng ca ngi
9
dn ang tng cao; y l cng
4
l nghnh m Tp on ang
6
u t nhiu vi tham vng
6
mang ti cht lng quc t
6
cho ngi Vit
9
9
136

Vic pht trin cc TTTM ti

Nng , Bnh Dng: s tn
dng c kinh nghim u t;
Tn dng c uy tn ang ln
cao vay vn. S hu c
cc v tr c a ti cc thnh
ph ny trc cc i th.