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CHARACTERISTICS OF BUSINESS ENVIRONMENT Business environment characteristics will be indicated that major challenges, opportunities, threat and weakness

of the business.
Figure 1.3 : Characteristics of Business Environment
Complex Multi-faceted Dynamic Reaching impact Objectives of a Business

Figure 1.3 indicates the major characteristics business environment as listed below:
Environment is Complex

Business environment principally consists of a number of factors, events conditions. These are influenced to different departmental source in the organisation. These conditions are not exited in isolation and create entirely new set of influences which are interact with each other. If bring comprehensive influence to business environment. This is difficult to influence to organisation. All these factors have to be considered as environment analysis is complex and rigid and totally very difficult to grasp by the functional manager and top level employees in the organisation

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