THE IMPORLANCE OF BUSINESS

ENVIRONMENL UNDERSTANDING.

INTEGRANTES.
MAYLI ADELIS CRESPO QUISPE
TANIA BAUTISTA HUANCA
 THE IMPORLANCE OF
BUSINESS ENVIRONMENL
UNDERSTANDING.
we can say that the business strategy is the set of actions that are
designed to achieve a competitive advantage in the medium and long
term. and it is evident that one of the edges that we must analyze is
the environment. namely, it is essential to analyze the company's
environment, because it demands adaptation.
in many cases, the environment is a complex subject to study. for this
reason and to facilitate its analysis, the general recommendation is to
address it by dividing it into 2 types: the general environment and
the specific environment.
 FACTORS
the general environment of the company (also called the macro environment)
refers to the factors that affect msmes in a certain region or geographical area.
it also includes normative or legal aspects.
the specific environment(also called microenvironment), involves the factors
that influence msmes that belong to the same secto.
 the internal and external factors of a company are those agents that are inside and
outside an organization that can generate a positive or negative impact on it a
business concept that looks perfect on paper may be imperfect in the real world.
 Sometimes the failure is due to the internal environment: the company's finances,
personnel, or machinery. Other times it is due to the environment that surrounds
the company. Knowing how internal and external factors affect a business can
help May the business prosper
 internal factors of a company
refer to all things that are within the company and under its control regardless of whether they
are tangible or intangible.
owners
is the group of people who have invested in the company and have two ownership rights over the
organization.
Mission
Why an organization exists What is its purpose to answer these fundamental questions describes
the mission of an organization.
Board of Directors
is the governing body of the company elected by the shareholders, assigning it the responsibility
of supervising the main managers of a company such as the manager general.
Communication
successful organizations they thrive using effective communication practices where teams and
their leaders communicate freely and frequently to improve results.
 external factors of a company
 are the elements of the external environment the company has no control over How they form the
same representation opportunities or threats to the company.
 are subdivided into two task environment
 Around
 General

Competitors
A company's policies are often influenced by competitors.
Customers
Customer satisfaction is the main objective of any company.
Providers
are those who supply the materials or services to a company.

overall environment
is made up of factors that may have an immediate direct effect on the company's operations but
does not include its activities.