Scribd Logo
Upload

Welcome to Scribd!

  • Brand S

    Uploaded by

    BektasT1
    3 views2 pages
    This document is a seminar paper about communication and public relations. It discusses the history and definition of branding, categories of brands, and some of the most well-known brands in the region such as Coca-Cola and Violeta. The paper will examine these brands and others, and provide analysis and conclusions about branding and communication strategies.

    Original Description:

    Original Title

    BRAND_S

    Copyright

    © Attribution Non-Commercial (BY-NC)

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    This document is a seminar paper about communication and public relations. It discusses the history and definition of branding, categories of brands, and some of the most well-known brands in the region such as Coca-Cola and Violeta. The paper will examine these brands and others, and provide analysis and conclusions about branding and communication strategies.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    3 views2 pages

    Brand S

    Uploaded by

    BektasT1
    This document is a seminar paper about communication and public relations. It discusses the history and definition of branding, categories of brands, and some of the most well-known brands in the region such as Coca-Cola and Violeta. The paper will examine these brands and others, and provide analysis and conclusions about branding and communication strategies.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 2

    BRAND

    SEMINARSKI RAD

    Predmet: Komuniciranje i odnosi s javnou

    SADRAJ
    1. UVOD ..................................................................................................... Error! Bookmark not defined.
    1.1 Problem,predmet i objekt istraivanja ............................................ Error! Bookmark not defined.
    1.2. Svrha i ciljevi istraivanja ................................................................ Error! Bookmark not defined.
    1.3. Struktura rada................................................................................. Error! Bookmark not defined.
    1.4. Znanstvene metode........................................................................ Error! Bookmark not defined.
    1.5. Radna hipoteza ............................................................................... Error! Bookmark not defined.
    2.

    HISTORIJA NASTANKA BRENDA ......................................................... Error! Bookmark not defined.

    3.

    DEFINICIJA BRENDA ........................................................................... Error! Bookmark not defined.

    4.

    BRAND KATEGORIZACIJA ................................................................... Error! Bookmark not defined.

    5.

    NAJPOZNATIJI BRENDOVI U REGIJI .................................................... Error! Bookmark not defined.

    6.

    BRENDOVI .......................................................................................... Error! Bookmark not defined.


    6.1.

    CocaCola .................................................................................... Error! Bookmark not defined.

    6.2.

    VIOLETA ..................................................................................... Error! Bookmark not defined.

    6.3.

    SLATKI DJEIJI BRENDOVI .......................................................... Error! Bookmark not defined.

    ZAKLJUAK................................................................................................. Error! Bookmark not defined.


    LITERATURA ............................................................................................... Error! Bookmark not defined.

    You might also like