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    The president of a company meets with a consultant to discuss exporting his small office machine called a collator to other countries. The consultant advises the president that the first step is to examine the economic conditions in multiple potential countries to see where profits can be made, and then to visit those countries to find local distributors who will purchase and resell the product. The consultant also suggests the president use resources from the U.S. Commerce Department to research demand for the product in other markets.

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    The president of a company meets with a consultant to discuss exporting his small office machine called a collator to other countries. The consultant advises the president that the first step is to examine the economic conditions in multiple potential countries to see where profits can be made, and then to visit those countries to find local distributors who will purchase and resell the product. The consultant also suggests the president use resources from the U.S. Commerce Department to research demand for the product in other markets.

    Copyright:

    Attribution Non-Commercial (BY-NC)
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    14 views1 page

    Pag 1

    Uploaded by

    santal2
    The president of a company meets with a consultant to discuss exporting his small office machine called a collator to other countries. The consultant advises the president that the first step is to examine the economic conditions in multiple potential countries to see where profits can be made, and then to visit those countries to find local distributors who will purchase and resell the product. The consultant also suggests the president use resources from the U.S. Commerce Department to research demand for the product in other markets.

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    of 1

    LESSON

    Taking the Finst Step


    A,
    Dialogue

    that you Consultant: Good morning, Mr. Larson' I'm pleased to learn countries' other want to markit your product in demand Yes, we have a good proOuct, and it should be in

    Company

    Consultant: Well' that's the most difficult part of foreign trade-taking


    the first steP'

    Prisident: in other countries' But I don't know how to begin'

    Presid'ent:I'dliketotrytoselloneline'asmallofficemachinefor

    putting sheets of paper together called a collator' Consultant: That sounds interesting' first? President: Do you think I should export to only one country other in demand product ihould be in Consultant: You said your 'So makpotential-for you must think there is a countries. strucmarket ing a profit in more than one' Examine the ture and general economic conditions in those places' Then This will indicate whether a profit can be made'

    President: President:

    decide how many countries to start with' product Would I need togo to these countries and sell the
    mYself?

    be a good idea' Consultant: No. But a visit to the countries would

    What would I do there? purchase your Consultant: You would localg 4 distributor who would

    President:

    names through the CSnsultant: First, you may find a selection of

    Product and resell it' How would I find a distributor?

    President:

    United States government's Comnrerce Department' I find out That lounds- like a good suggestion' How .ca1 is in denand in other countries? if my

    frffict

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