TOURIST ARRIVALS

To Malaysia

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TOURIST ARRIVALS
To Malaysia

Sars/
Iraq War

9/11
Bombing
Bali
Bombing

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H1N1
Tsunami

TOURIST ARRIVALS
To Malaysia

Key Tourism Indicators

2008

2009

2010

%change
2008/2009

%change
2009/2010

Tourist Arrival

(A)

22,052,488
million

23,646,191

24,577,196

7.2

3.9

Tourist Receipt

(C)

RM 49.6 billion

RM53.4 billion

RM56.5 billion

7.7

5.9

Average Per Capita

Expenditure

RM2,247.70

RM2,256.70

RM2,298.6

0.4

1.8

Average Per Diem

RM351.20

336.8

336.0

-4.1

-0.2

Total Number of Hotel

2,373

2,373

2,367

-0.3

Total Number of Room

165,79

168,844

168,497

1.9

-0.2

Average Occupancy
Rates of Hotels

66.3%

60.9%

59.3%

-5.4

-1.6

Average Length of Stay

6.4 nights

6.7 nights

6.8 nights

*0.3

0.1

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TOURIST ARRIVALS
To Malaysia

Tourist Arrivals to Malaysia 2008 - 2010

Month

2008

2009

2010

% Change
2008/2009

%Change
2009/2010

January

1,780,134

1,871,099

1,896,918

5.1

1.4

February

1,742,468

1,613,309

1,832,300

7.4

13.6

March

1,819,689

1,975,776

2,022,590

8.6

2.4

April

1,760,326

1,883,873

1,877,934

7.0

0.3

Mei

1,899,148

1,894,059

1,992,277

0.3

5.2

June

1,961,355

2,108,328

2,246,084

7.5

6.5

July

1,928,082

2,003,724

2,214,092

3.9

10.5

August

1,839,235

2,030,337

2,099,485

10.4

3.4

September

1,599,418

1,997,535

2,053,406

24.9

2.8

October

1,818,304

2,078,485

2,137,735

14.3

2.9

November

1,845,645

2,048,595

2,081,354

11.0

1.6

December

2,058,684

2,141,071

2,123,021

4.0

0.8

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TOURIST ARRIVALS
To Malaysia

Tourist Arrivals and Receipts

POWERPOINT

Year

Tourist Arrivals

%Change

Tourist Receipts
(RM Mil)

%Change

2005

16,431,055

4.6

31,954.1

7.8

2006

17,546,863

6.8

36,271.7

13.5

2007

20,972,822

19.5

46,070.0

27.0

2008

22,052,488

5.1

49,561.2

7.6

2009

23,646,191

7.2

53,367.7

7.7

2010

24,577,196

3.9

56,492.5

5.9

by Tourism Malaysia . www.tourism.gov.my

TOURIST ARRIVAL
To Malaysia

Top Ten Tourist Arrival 2010

Tourist Arrival
Country Residence

POWERPOINT

2008

2009

Singapore

11,003,492

12,733,082

13,042,004

Indonesia

2,428,605

2,405,360

2,506,509

Thailand

1,493,789

1,449,262

1,458,678

China

949,864

1,019,756

1,130,261

Brunei

1,085,115

1,061,357

1,124,406

India

550,738

589,838

690,849

Australia

427,076

533,382

580,695

Philippines

397,884

447,470

486,790

United Kingdom

370,591

435,091

429,965

Japan

433,462

395,746

415,881

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2010

TOURIST ARRIVAL
To Malaysia

Top Ten Tourist Receipt 2010

Country
Residence

2008

2009

2010

Singapore

22,990.7

27,499.2

28,417.4

Indonesia

4,570.7

4,478.5

4,758.7

China

2,469.0

2,783.5

3,129.0

Brunei

2,545.7

2,496.3

2,624.8

Australia

1,697.5

2,139.8

2,388.4

India

1,496.1

1,601.8

1,807.1

United Kingdom

1,407.4

1,690.4

1,647.4

Thailand

1,686.0

1,468.7

1,480.9

Japan

1,136.0

1,033.0

1,144.1

745.2

753.1

913.1

Philippines

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Tourist Receipt (RM Million)

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TOURIST ARRIVAL
To Malaysia

Components of Tourism Expenditure

2010
2009
(RM Million)

2010
(RM Million)

Growth (%)

Accommodation

16,573.8

17,343.2

4.6

Shopping

15,103.1

16,213.3

7.4

Food & Beverage

9,290.5

9,716.7

4.6

Local Transportation

5,253.1

5,423.3

3.2

Entertainment

1,594.0

1,751.3

9.9

Domestic Airfares

2,274.7

2,259.7

-0.7

Organized Tour

2,271.0

2,429.2

7.0

Miscellaneous

1,007.5

1,355.8

34.6

TOTAL

53,367.7

56,492.5

5.9

Items

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TOURIST ARRIVALS
To Malaysia

Hotel and Room Supply as at 2010

Hotel & Room
Supply

2008

2009

2010

(%) Change
2008/
2009

(%) Change 2009/

2010

Number of Hotels

2,373

2,373

2,367

-0.3

Number of Rooms

165,739

168,844

168,497

1.9

-0.2

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