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Jessi Irick 804.647.9420 blue-line.editing@gmail.com November !

20 "

#aren Irick $%&' (ccessing %)ange $ibert*! +, -i #aren and .err*! I )ave gone t)roug) t)e site and /ritten do/n m* t)oug)ts! 0ormatting suggestions! and editing suggestions as *ou asked. I )ave t)e main document! 1(ccessing %)ange 'ebsite &uggestions!1 /)ere I 2rovide general suggestions 0or eac) tab32age. I )ave also 2rovided a se2arate document 0or eac) 2age t)at needed a more in-de2t) edit. -o2e0ull* t)is kee2s t)ings clear and eas* to a22l*. 4lease 0eel 0ree to acce2t or re5ect an* suggestions! as t)e* are 5ust t)at6 suggestions7 I0 *ou )ave an* 8uestions 0or me about m* edits or /ant more ideas! 2lease let me kno/7 I9m )a22* to )el2. Jessi Irick 4ro0essional and .ec)nical :ditor

(ccessing %)ange 'ebsite &uggestions


Home Tab: - ;ou mention at t)e bottom t)at *ou )ave added t)era2ists /)o are in di00erent locations <and *ou mentioned on &k*2e t)at t)e* )ave t)eir o/n insurances=. I /ould add a button a0ter t)is announcement t)at takes t)em to a 2age /it) a list o0 t)e counselors and t)eir locations <*our >(bout ?s@ 2age! /)ic) seems like it ma* need to be u2datedA=. (lso! it mig)t be a good idea to )ave a tab dedicated to insurances *ou as a com2an* <and3or eac) individual t)era2ist= /ork /it) so 2eo2le can kno/ i0 t)e* can /ork /it) *ou. - Because o0 t)e Cesources categor* )aving multi2le 2ages to visit! it mig)t be better to move t)e menu bar to a )oriDontal menu and 2rovide dro2 menus 0or t)e tabs /it) multi2le re0erences3categories. - It mig)t )el2 to give a descri2tion o0 *our com2an* and /)at *ou do rig)t at t)e to2 o0 t)e 2age and move t)e >%ontact us to sc)eduleE@ 2)rase a0ter *ou list3state /)at *ou do. .)e descri2tion could be /ritten as a selling 2oint! but it also )el2s 2eo2le make sure t)at t)e site 2rovides /)at t)e*Fre /orking 0or <i.e. it de0ines t)e site as one 0or a t)era2* com2an* /)ere 2eo2le can get )el2=. .)is /ill be bene0icial 0or 2eo2le /)o 0ind *our com2an* t)roug) a Google searc) versus being re0erred t)ere. - >&ome issues 2eo2le come 0or )el2 /it)@ is incorrect grammar as it ends /it) a 2re2osition and is also redundant. ItFs also not t)e clearest /a* to sa* /)at *ou mean. ( cleaner /a* o0 sa*ing t)is could be! >%ommon issues ': can )el2 /it)@ or >%ommon issues /e )el2 /it)@ or >&ome common issues /e )andle@ or somet)ing along t)ose lines. - (0ter t)e list o0 issues *ou can )el2 /it)! I /ould add a link <2robabl* anot)er button= to take t)e user to *our >&ervices@ 2age. Just kind o0 a >Cead more about t)is@ redirection. About Us/Our Staff Tab: - ;ou )ave t)is listed as t)e >(bout ?s@ tab! but t)e to2 o0 t)e 2age more accuratel* labels it as >,ur &ta00.@ I /ould rename t)is tab to >,ur &ta00@ and create a se2arate >(bout ?s@ tab /)ere *ou reall* describe /)at *ou do. IFll talk later about /)at /ould be a good idea to include on an >(bout ?s@ 2age. - I /ill 2rovide a se2arate document 0or t)e descri2tions t)at are 2rovided 0or eac) t)era2ist. To Put on an About Us Tab: .)is 2age /ould be a good 2lace to 2ut t)e 0ollo/ing6 - ;our com2an*Fs mission statement - ;our motto3slogan - ( descri2tion o0 /)at *ou do! /)o *ou are! and /)at *ou strive 0or. - ;our met)ods3tec)ni8ues o0 accom2lis)ing *our mission statement and3or goal<s=.

FAQs tab: - Hor t)is 2age! I /ould mainl* /ork on t)e 0ormatting. -ere are m* suggestions6 o .itles6 Hor eac) 8uestion! it mig)t )el2 to make t)e 8uestions a se2arate 0ont st*le and siDe 0rom t)e ans/ers. .)is /ill )el2 /it) breaking u2 so man* /ords to )el2 make it more a22ealing and less over/)elming. o &2acing6 .r* 2ulling t)e margins a/a* 0rom t)e edge o0 t)e 2age. (lso! indent t)e ans/ers a little so t)e* donFt line u2 /it) t)e 8uestion. .)is also )el2s t)e reader to 5um2 around to t)e 8uestion t)e*Fre looking 0or more easil*. - .)e ans/ers )ave var*ing 0ont t*2es t)roug)out t)e 2age. Is it 2ossible to clean t)is u2A - I /ill 2rovide a se2arate document 0or more in-de2t) edits on t)e H(Is 2age. Services Tab: - ( se2arate document )as been 2rovided 0or grammatical edits. - &2acing and arrangement could be messed /it) on t)is 2age to 2rovide a cleaner! more a22ealing look. .r* italiciDing t)e main 2ur2ose o0 t)e 2age! creating bigger s2aces bet/een t)oug)ts32oints! 2roviding )eaders! etc. (ll o0 t)is can )el2 readers to 0ocus on t)e message and be more /illing to read it. In-House Tab: - ItaliciDing >.)is 2age contains re0erences to internall* develo2ed resources *ou can obtain 0or additional in0ormation on activities or 2ractices 0or a given to2ic@ 'ill )el2 clari0* t)at t)is is t)e 2ageFs descri2tion32ur2ose. - >Ne/ and Hun /a* to get to kno/@ is incom2lete. Get to kno/ /)at or /)oA - .)e title o0 t)e 2roduct is a little di00icult to identi0* /)en itFs mentioned since it isnFt distinguis)ed enoug) 0rom t)e >advertising@ 2)rase. (lso! a title like t)is s)ould eit)er )ave ever* 0irst letter o0 a /ord ca2italiDed! or onl* t)e 0irst /ordFs 0irst letter ca2italiDed. &o! eit)er >Ne/ (nd Hun 'a* .o Get .o #no/E@ or >Ne/ and 0un /a* to get to kno/E@ :ven >Ne/ and Hun 'a* to Get to #no/@ /ould be acce2table! t)ere 5ust needs to be a consistent 2attern. - >.)e 8uestions are t)oug)t 2rovoking and insig)t0ul! not to mention...0un7@ &)ould readE > .)e 8uestions are t)oug)t-2rovoking and insig)t0ulJ not to mentionE 0un7@ - Indenting t)e tables over to t)e rig)t a little /ill )el2 se2arate title and table to make t)em easier to read. Online Tab: - (gain! italiciDing >.)is 2age contains re0erences to bot) online and book media resources *ou can read 0or additional in0ormation on a given to2ic@ /ill )el2 identi0* t)e 2ageFs 2ur2ose. Book Tab: - ,nce more! italiciDe >.)is 2age contains resources /e recommend /)ic) *ou can read 0or additional in0ormation on a given to2ic.@ - I like t)e la*out o0 t)is 2age7

ontact Us Tab: - .)e in0ormation on t)e 2age /ould be muc) easier to read <and more visuall* a22ealing= i0 it /asnFt contained in a c)art. Hel!ful Forms Tab: - I )ave 2rovided a se2arate document 0or t)is tab. Affiliations Tab: - I t)ink t)is looks reall* good7 ;ou could make eac) 2icture a little bigger i0 *ou /anted and take u2 more s2ace. areers Tab: - ItaliciDe t)e 2ageFs 2ur2ose. - .)is is a good 2age to use t)e table *ou )ave7 Si"e-note: ;ou )ave a note 0or )o/ to contact *ou at t)e bottom o0 most 2ages. I /ould suggest including t)is in0o in t)e 0ooter o0 t)e site so t)at it a22ears on t)e bottom o0 ever* 2age. Just 2rovide t)e 2)one number and address on t)e bottom o0 eac) 2age! t)en *ou /onFt need to mention itJ eKce2t on t)e >%ontact ?s@ tab! /)ic) is still good to include.

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