Table of Contents

Title Page

Declaration of Student

ii

Dedication

iii

Acknowledgement.

iv

List of Figures

Executive Summary..

vi

1.CHAPTER 1

1.1 Introduction and Background...

1.2 Vision and Mission Statement..

1.2.1 Vision..

1.2.2 Mission

1.3 Core Values..

1.4 Role of Shariah Board

1.4.1 Duties of Shariah Board..

1.4.2 Board Members.

1.4.2.1 Dr. Muhammad Qasim..

1.5 Dubai Islamic Bank Pakistan Limited..

2. CHAPTER 2

2.1 Nature of the Organization.

2.1.1 Retail Banking

2.1.2 Corporate Banking

3. CHAPTER 3

3 Business Operations.

3.1 Marketing Strategy..

3.1.1 Product and Services..

3.1.1.1 Current Account

10

3.1.1.2 Saving Account.

11

3.1.1.3 Fixed Deposit Account.

11

3.1.1.4 Visa Debit Card..

12

3.1.1.4.1 Convenience...

12

3.1.1.5 Home Finance...

12

3.1.1.6 Auto Finance.

13

3.1.1.7 Priority Banking.

13

3.1.1.8 Business Finance.

13

3.1.1.9 Internet Banking

14

3.1.1.10 Phone Banking...

14

3.1.1.10.1 Financial Transactions

15

3.1.1.11 Lockers..

16

3.1.2 Price

17

3.1.3 Promotion..

17

3.1.4 Place..

17

3.2 Organizational Structure..

18

3.3 SWOT Analysis..

19

3.3.1 Strength

19

3.3.2 Weakness

20

3.3.3 Opportunities..

20

3.3.4 Threats.

21

3.4 Competitive Strategy

21

3.4.1 Differentiation.

21

3.5 Business Process Analysis.

22

3.5.1 Opening New Account..

22

3.5.2 Process of Pay Orders, Demand draft, Internal transfer.

22

3.5.3 Issuing of cheque book and ATM Debit Card..

22

4. CHAPTER 4

23

4.0 Learning as a Student Intern.

23

4.1 Duties.

23

4.1.1 Account Opening Department

23

4.1.2 Operation Department..

24

4.1.3 CRO

24

4.1.4 Human resource Department

25

4.1.5 Relationship Department...

25

4.2 Accomplishment.

25

4.3 New Knowledge Acquired

25

4.4 Problem Encountered

26

4.5 How Experience Impact Your Career...

26

5. CHAPTER 5.

27

5.1 Conclusion and Recommendation

27

5.1.1 Conclusion.

27

5.1.2 Recommendation..

28