The Camera Never Lies

The Image in Advertising

Images from Four and Six In all cases, the images can be found by going to the Four and Six website on 'Photo Tampering throughout History' (http://www.fourandsix.com/photo-tampering-history/) and navigating from there. It is not possible to bookmark the individual photo URLs themselves. Advertising 2012 > first page > FEB 2012. Photograph of Rachel Weisz. Advertising poster for L'Oreal Revitalist Repair 10. 2003 > first page > JAN 2003. Cover of the Beatles album 'Abbey Road.' 2005 > first page > NOV 2005. Photographs of Clement Hurd. Taken from editions of Margaret Wise Brown's book 'Goodnight Moon' (1947). 2007 > first page > MAR 2007 Photograph of Ronald Reagan. Cover of Time magazine, 26 March, 2007. Also available at http://www.time.com/time/covers/0,16641,20070326,00.html. 2003 > first page > JAN 2003. Photograph of Kate Winslet. Cover of GQ UK, February 2003. Also available at http://media.guardian.co.uk/presspublishing/image/0,7670,872110,00.html. See also 'Magazine admits airbrushing Winslet, 'BBC Online, 9 January, 2003, http://news.bbc.co.uk/1/hi/entertainment/2643777.stm; and 'Faking it: Hasn't that Kate Winslet got terribly thin? Or has she... Esther Addley investigates,' The Guardian Online, 10 February, 2003, http://www.guardian.co.uk/film/2003/jan/10/pressandpublishing.media.

Reflective Task
Review the images of advertising in Four and Six either those in the lecture, or from the rest of the site are you surprised that some of these have been altered for commercial purposes?