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Trauma centre Case Summary

Teaching Objectives: 1. To understand Nature of Services? 2. To understand the importance of Opportunity recognition and its orientation to be a successful Social entrepreneur 3. What is the core competence required to run this medical business? 4. What kind of Business Model was adopted 5. The importance of Innovation in the medical sector 6. What are the threats imposed by competition as of today? 7. Problem areas and possible solutions? 8. What kind of strategy was being adopted by the Leader? 9. What strategy do you propose? 10. Impact of Strategic Leadership on firm performance Identification of intended courses: Innovation (Innovative practices), Entrepreneurship, Start-ups, Strategy Suggested Thinking: Study the case carefully and explain the process by which the Leader was able to establish his organisation. Incremental ovation exists in services! comment Study a similar enterprise that is engaged in services and discuss itsmodel. Discussion questions: 1. How does Opportunity recognition facilitate towards the formation of an enterprise? 2. How far it is true that uncertainties propel towards innovative practices? 3. How to expand aggressively into newer areas? 4. Can this formula of success be replicated?

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