Professional Documents
Culture Documents
Executive Summary
Executive Summary goes here
Business Overview
Description
Major Players
Government Regulations
Market Segment
Market Trends
Risk Factors
SWOT on Competitors
Competitive Advantage
Sales Plan
Sales plan goes here.
HR (Simple)
HR plan goes here.
MARKING MASTER FOR FINAL 3360 ASSIGNMENT TEAM--------------------------------------------------1. Executive summary 5 2. Business Overview 5x12 = 60 If a section is really good, I will forgive a badly done section. If a section is irrelevant, say so. If you run out of time, use TBD. 3.1 Description of the business 3.2 Major demographic, economic, social, cultural factors 3.3 Major players 3.4 Nature of the industry 3.5 Trends in the industry 3.6 Government regulations 3.7 Market segment 3.8 Products and services 3.9 Pricing and distribution 3.10 Market trends 3.11 Risk factors 3.12 Competitors and type of competition 3.13 SWOT on competitors 3.14 Our competitive advantage 5. 6. 7. Sales plan HR (simple) Action Plan (implementation plan) 5 5 5
20