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  • Bordwell. Chapter 1 Films As Art Creativity, Technology, and Business. Bringing The Film To The Audience: Distribution and Exhibition

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    Distributors are important because they provide funding for film production and negotiate contracts for theatrical exhibition. They also handle marketing, publicity campaigns including merchandising, and releasing films across different platforms over time. Films usually need to play for several weeks in theaters to start turning a profit, showing the importance of distribution deals for both distributors and exhibitors. Blind and block booking gave distributors leverage over theaters. Theatrical exhibition is focused on cinema screenings, while nontheatrical includes television and other platforms. Multiplexes led to more screen availability but shorter theatrical windows, worrying exhibitors about declining box office revenues. Distribution and exhibition can influence film production through requirements for certain platforms, merchandising tie-ins, and

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    U4.08 Bordwell

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    Distributors are important because they provide funding for film production and negotiate contracts for theatrical exhibition. They also handle marketing, publicity campaigns including merchandising, and releasing films across different platforms over time. Films usually need to play for several weeks in theaters to start turning a profit, showing the importance of distribution deals for both distributors and exhibitors. Blind and block booking gave distributors leverage over theaters. Theatrical exhibition is focused on cinema screenings, while nontheatrical includes television and other platforms. Multiplexes led to more screen availability but shorter theatrical windows, worrying exhibitors about declining box office revenues. Distribution and exhibition can influence film production through requirements for certain platforms, merchandising tie-ins, and

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    2 views1 page

    Bordwell. Chapter 1 Films As Art Creativity, Technology, and Business. Bringing The Film To The Audience: Distribution and Exhibition

    Uploaded by

    carinallosa
    Distributors are important because they provide funding for film production and negotiate contracts for theatrical exhibition. They also handle marketing, publicity campaigns including merchandising, and releasing films across different platforms over time. Films usually need to play for several weeks in theaters to start turning a profit, showing the importance of distribution deals for both distributors and exhibitors. Blind and block booking gave distributors leverage over theaters. Theatrical exhibition is focused on cinema screenings, while nontheatrical includes television and other platforms. Multiplexes led to more screen availability but shorter theatrical windows, worrying exhibitors about declining box office revenues. Distribution and exhibition can influence film production through requirements for certain platforms, merchandising tie-ins, and

    Copyright:

    © All Rights Reserved
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    Bordwell. Chapter 1 Films as Art Creativity, Technology, and Business.

    Bringing the Film to the Audience: Distribution and Exhibition


    Distribution: The Center of Power
    1. Why are distributors important for exhibitors and for filmmakers? 2. What else do the major distributors do? 3. When does a film usually start to make a profit? What does it imply for distributors and exhibitors? 4. What is blind booking? 5. What is block booking? 6. Why did a Theater manager in upstate New York say Selling food is my job. I just happen to work in a 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18.
    theater.? What is synergy? What is platforming? What is wide release? Why has wide release extended even though its costly? What does a publicity campaign include? What is merchandising? What is cross-promotion? What are the ancillary markets?

    Exhibition: Theatrical and Nontheatrical


    What is the difference between theatrical and nontheatrical markets? How do cinemas and television complement? What were the consequences of multiplexes? Why have exhibitors worried about shrinking windows?

    Artistic Implications of Distribution and Exhibition


    19. How can distribution and exhibition influence in the production in a. Cinemas b. DVDs c. Mobile phones d. The web 20. How can merchandising and marketing influence in the story? 21. What are the problems with image size? 22. How does product placement influence in the story?

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