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August

2013

There were several


Google apps

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that helps improve


market productivity . .

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Here are some:

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What is

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It is a free service offered by


Google that

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generates detailed statistics


about the visitors
to a website.

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Get

Started
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Visit
http://www.google.com/
analytics/

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Create your account

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Sign up

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Fill up necessary info

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After filling up necessary


information

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Get your Tracking ID

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Read the
Google Analytics Terms of
Service

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Click Accept

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Analytics Tracking ID and Code

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And
this will be your homepage
looks like

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Set up the time period you want


to cover

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Click the website icon for the


Audience overview

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Now you can generate report


through this overview.

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Google

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It is
Googles online
advertising program,

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lets you reach


new customers

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and
GRoW
your business.

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Put your business


in front of potential

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customers right when


theyre searching

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for what you


have to offer.

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3 basic steps
to get started

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1
Create an account

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Go to
https://adwords.google.com/

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Create your
first ad campaign

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Be creative in
creating ads

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that can make your


ad show up next

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to the most
appropriate content.

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Choose
where your ad
appears
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with AdWords,
your ads can appear

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on different places
across the web,
depending

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on how you
target your ads,

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to whom you choose


to show them,

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and
the types of ads
you create.

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Questions to ask yourself


before choosing

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where to show your ads:

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think like your


customers

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What do I need to know


about them
so I can BEST reach them
with my Ads?

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Heres where to
show your ads

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and
who might see them.

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on Google
search sites:

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on
Google partnered
search network

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such as
AOL

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on
Mobile search

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on
Google
Display Network

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they are
Google partner website

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like:
Gmail, Blogger, and
Youtube

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Target the locations


where your customers are

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Show your ads


to specific audiences:

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People
interested on your product/
services you offer

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by
Age and gender

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People
who previously visited
your site.

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Set a budget for


your campaign
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decide how much


to spend

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choose a daily budget for each


campaign

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based on your advertising goal

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setting up

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go to
http://adwords.google.com/

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select
the campaign type

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scroll down to
Bidding and budget

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set up your preferred


budget

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finally
save and continue

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you can change your budget


at any time

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and as many times


you like

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how to
edit your daily budget

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in the Campaign
table

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click
the budget youd
like to edit

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enter
a new campaign budget

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then
save

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write a short ad

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a short description and a


headline of your campaign

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some Tips that brings you a lot of


clicks

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Tell people!
What makes your product/
service

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stand out!

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That Includes:

prices

promotions
and
exclusives
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Tell your customer


what they can expect
to do

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when they arrive


at your website

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strong verbs

like:
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Purchase
r
e
d
Or

Call to
day

Browse
Get a quote
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hmmm . .
make sense

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Include
at least one of your

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Keywords
in your
ad text

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Match your ad
to your

Landing Page
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How

KEYWORDS
works

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KEYWORDS
are words or phrases
you choose to

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to match your ads with


corresponding user
search term

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and relevant web content


on the

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Google network.

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High Quality
relevant
keywords

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can HELP
you reach the
customers

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you
want

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when
you
want

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How to choose
the
Right Keywords.

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3
Activate
Now
your account

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Finally,
start
running your
ad

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Lifes Dance

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For the images and


tutorial tips
Thanks to :
Google image
http://www.google.com/analytics/
https://adwords.google.com/

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