Professional Documents
Culture Documents
An Amount of Money Available For Advertising During A Particular Period
An Amount of Money Available For Advertising During A Particular Period
to buy a product
Product range A set of products made by a
company
Sales forecast How much a company thinks it
will sell in a period
Sales figures Numbers showing how much a
company has sold in a period
Sales target How much a company wants to
sell in a period
Advertising Campaign A programme of advertising
activities over a period, with particular aims
ims
Advertising budget An amount of Money available for
advertising during a particular period