TECHNIQUES OF STRATEGIC

EVALUATION AND CONTROL

TECHNIQUES OF STRATEGIC
EVALUATION AND CONTROL
It includes two type of techniques:-
EVALUATION TECHNIQUES FOR STRATEGIC
CONTROL
EVALUATION TECHNIQUES FOR OPERATIONAL
CONTROL
Evaluation Techniques for Strategic Evaluation Techniques for Strategic
Control Control
Strategic Momentum Control
These types of evaluation techniques are aimed at
assuring that the assumptions on the basis of which
strategies were formulated are still valid and what needs
to be done in order to allow the organisation to maintain
its existing strategic momentum.
1. Responsibility control centres.
2. The underlying success factors.
3. Generic strategies.
Strategic Leap Control
Organizations are required to make strategic leaps
in order to make significant changes when the
environment is relatively unstable. It can assist such
organizations by helping to define the new strategic
requirements and to cope with emerging environmental
realities.
1) Strategic issue management.
2) Strategic field analysis.
3) Systems modeling.
4) Scenarios
Evaluation Techniques for Operational
Control
Internal Analysis
The internal analysis, which consists of the value chain
analysis, quantitative analysis and qualitative
analysis, deals with the identification of the strengths
and weaknesses of a firm in absolute terms.
1. Value chain analysis
2. Quantitative analysis
3. Qualitative analysis
Comparative Analysis
Which consist of of historical analysis, industry norms
and benchmarking, compares the performance of a firm
with its own past performance or with other firms.
1. Historical analysis
2. Industry norm
3. Benchmarking
Comprehensive Analysis
Which includes balanced scorecard and key factor
rating, adopts a total approach rather than focusing on
one area of activity or a function of department.
1) The balanced scorecard
2) Key Factor Rating
Special Purpose Techniques
The special purpose techniques are used in particular
situations by some organisations, to assess performance
and exercise operational control. These are the network
techniques, management by objectives, the parta systems,
memorandum of understanding and evaluation studies
in NGOs.
1. The Parta System
2. Network Techniques
3. Management By Ojectives
4. Memorandum of understanding