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INFOGRAPHICS RTB/BIG DATA PLANNING ANALYTICS TRENDS
Rocket Fuel delivers the only programmatic
media-buying platform at big data scale that
harnesses the power of Big Data
to improve marketing ROI.
LEGEND
BLOG POST
STUDY
WHITEPAPER
INFOGRAPHIC
LOGIN/PURCHASE REQUIRED
DEMOGRAPHICS
AI/RTB/MACHINE LEARNING
TRENDS/FORECASTING
MOBILE
SOCIAL MEDIA
VIDEO
$
ROI/SPENDING
Q1 2014
At Rocket Fuel, we pride ourselves on being voracious
devourers of research, whitepapers, infographics, and
anything else we can learn from. Here are some of our
favorites from the rst quarter of 2014.
Click on the boxes below to view the listed studies.
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HOW WILL 2013S
DIGITAL DISPLAY
TRENDS CONVERGE
IN 2014?
eMarketer
THE WEB AT 25
IN THE U.S.
Pew Internet
DRIVING
PROGRAMMATIC
BUYING: AUTOMOTIVE
INDUSTRY WILL
INVEST BIG IN 2014
eMarketer
E-READING
RISES AS DEVICE
OWNERSHIP
JUMPS
Pew Internet
AN ERA OF
GROWTH: THE
CROSS-PLATFORM
REPORT
Nielsen
THE CLASH OF
THE DIGITAL
PLATFORMS
Forrester
THE STATE OF
DIGITAL DISPLAY
2014
eMarketer
MARKETERS
RECOGNIZE BIG
DATA IS A BIG DEAL
eMarketer
MARKETING TO
MILLIENNIALS:
5 THINGS EVERY
MARKETER SHOULD
KNOW
ComScore
WHAT DO
MARKETING
SCIENTISTS
REALLY DO?
Greenbook Blog
EVERY STEP
COUNTS:
GUIDELINES
FOR BETTER
ATTRIBUTION
Rocket Fuel
CENSUS FLOWS
MAPPER
U.S. Census Bureau
Put Advertising That Learns to work for your brand. sales@rocketfuel.com | 888-717-8873 | @rocketfuelinc
CONTINUOUS
INNOVATION: THE
KEY TO RETAIL
SUCCESS
Nielsen
DEAL SEEKERS
REPORT
Experian
AFRICAN
AMERICANS AND
TECHNOLOGY USE
Pew Research
DIGITAL
INFLUENCE ON
AUTO INTENDERS
IAB
TOP 10 KEY
MOBILE FACTS
FOR MARKETING
RESEARCH
GreenBook Blog
HOW TECHNOLOGY
IS SHAPING
THE FUTURE OF
MARKETING
NJIT
HOW MUCH ARE
INDUSTRIES SPENDING
ON DIRECT RESPONSE
VS. BRANDING?
eMarketer
Q1 FINANCIAL
SERVICES
REVIEW
Rocket Fuel
U.S. AD SPENDING
Q1 FORECAST AND
COMPARATIVE
ESTIMATES
eMarketer
ONCOLOGISTS
USE OF DIGITAL
Digital Insights Group
UNDERSTANDING
AND USE OF
PROGRAMMATIC
BUYING
eMarketer
UNCOOL DATA
AND SOCIAL
MEDIA SHARING
McCann Truth Central
PREDICTIONS 2014
MOBILE TRENDS
FOR MARKETERS
Forrester
COUPLES, THE
INTERNET, AND
SOCIAL MEDIA
Pew Internet
THE US DIGITAL
CONSUMER
REPORT
Nielsen
HOW SOFTWARE
IS EATING VIDEO
ADS AND SOON
TV
Forrester
MILLENNIALS:
BREAKING THE
MYTH
Nielsen
WHAT YOU LOOK
LIKE TO A SOCIAL
NETWORK
The New Yorker
WHY THE ONLY
THING BETTER
THAN BIG DATA IS
BIGGER DATA
Quartz
CREATE A
CONNECTED
COMMUNICATIONS
PLAN FOR THE
POST-DIGITAL ERA
Forrester
15 THESES ABOUT
THE DIGITAL
FUTURE
Pew Internet
11 DOS AND
DONTS OF
PROGRAMMATIC
ADVERTISING
Rocket Fuel
THE EVOLUTION
OF BIG DATA, AND
WHERE WERE
HEADED
Wired
LETS PUT A
CHARGE ON YOUR
CREDIT CARD
MARKETING
Rocket Fuel
$
CONSUMER
PSYCHOLOGY &
THE E-COMMERCE
CHECKOUT
Profit Guide
WTF IS REAL-TIME
BIDDING?
Digiday
THE SECRET LIFE
OF BIG DATA
Intel
$
$
FUTURE
CHALLENGES
IN COMPUTER
SCIENCE
NJIT
$